Australian SEO Consultant

I help big brands and in-house marketing teams solve complex SEO problems and discover new traffic opportunities.
data analysis

Advanced Data Analysis

Using specialised in-house tools, I am able to quickly surface most exciting growth areas for any website. My discovery process includes CTR and rank-based optimisation opportunity detection, SEO experiments and commercial value assessment.

Link Building & Digital PR

The key to success of any outreach campaign is in content quality, targeting and scaling. But the real magic happens when an element of creativity is introduced as well.

Content Marketing

Most of today’s content is incompatible with people’s digital reading habits. I help my clients implement content strategies that fully satisfy their audiences. This involves data analysis, research, format selection, user intent and various technical consideration.

My Process

Data Analysis

Accessing and analysing all available marketing data.

Insights & Discovery

Surfacing up opportunities and prioritising activities.

Strategy Design & Deployment

Designing and deploying the most effective marketing strategy.

Monitoring & Testing

Running ongoing tests and keeping an eye on campaign performance.

“Dan Petrovic is putting out some of the best, most advanced, most well-researched content in the SEO field right now. If you haven’t seen his post on User Behavior yet, check it out:

Rand Fishkin, Moz

“I can’t tell you how much I love your SERP Preview Tool–excellent stuff, works on all our development environments and helps me easily explain SEO to the people who make the financial go/no-go decisions.”

Steve Bates, Nike

“This is a pretty insightful “SEO Challenge” hangout – check out the questions & answers or just listen in for ideas by the experts.”

John Mueller, Google