Dan Petrovic

Dan Petrovic

Dan Petrovic is Australia’s best-known name in the field of search engine optimisation. His research and experiments have drawn attention of the worldwide community and major industry blogs. Dan is a frequent blogger and a speaker at all major Australian and select international search industry events. Conference delegates describe him as a passionate presenter with practical and actionable approach. Dan holds a multimedia degree from Griffith University in Brisbane, where he often presents as a guest lecturer and contributes to quality of teaching material as a member of the curriculum advisory board.

Outside his day job Dan’s interests are in the field of science, education, research, technology, electronic music and futurism. The best way to connect with Dan is through Google+.

Upcoming Lectures & Presentations

  • Practical Analytics, Griffith University, Gold Coast

Past Events & Appearances

Dan Petrovic at SMX

2014

  • SMX Sydney
  • SMX Munich, Germany
  • Click! Digital Expo, Brisbane [Slides]

2013

  • Search Marketing Day, Poland
  • WordCamp, Melbourne
  • 7th IMMAP Summit, Philippines
  • Brisbane Digital Media Event, Belgrade
  • Guest Lecture, Griffith University, Gold Coast
  • ABC TV Interview, Melbourne
  • Google Tour, Zurich
  • Online Retailer, Sydney
  • Young Entrepreneur Awards Finalist, Brisbane
  • Guest Lecture, Griffith University, Brisbane
  • SMX, Sydney
  • SMX Elite, Sydney
  • Linux Conference Interviews, Canberra
  • Hangout with CERN, Zurich
  • e-Commerce Expo, Melbourne
  • Industry Advisory Board, Griffith University, Brisbane

2012

  • SMX, Sydney
  • SMX, Melbourne
  • Australian Tourism Data Warehouse, Brisbane
  • Guest Lecture, Griffith University, Gold Coast
  • Guest Lecture, Griffith University, Brisbane
  • Click! Digital Expo, Brisbane
  • Dejan SEO Seminar, Brisbane
  • Young Entrepreneur Awards Finalist, Brisbane
  • PeSA Internet Conference, Gold Coast

2011

  • Technology Expo, Glastone
  • SMX, Sydney
  • SMX, Melbourne
  • Hyness Lawyers Breakfast Seminar, Brisbane
  • PeSA Internet Conference, Gold Coast
  • Crescent of Brisbane, Springwood
  • CCA Educause, Sydney
  • Guest Lecture, Griffith University, Gold Coast
  • Guest Lecture, Griffith University, Nathan
  • Young Entrepreneur Awards Finalist, Brisbane
  • WordCamp, Gold Coast

 

In the Media

Dan Petrovic, ABC TV Interview

Search Engine Capitalisation
Brisbane Business News
10 November 2013
http://eobrisbane.com.au/search-engine-capitalisation/

Ethical questions over one-way Mars trip
Australia Network News
15 May 2013
http://www.abc.net.au/news/2013-05-15/an-ethical-questions-over-one-way-mars-mission/4690824

Wanted: Humans to populate Mars colony – forever
Daily Telegraph
11 January 2013
http://www.dailytelegraph.com.au/technology/wanted-humans-to-for-mars-colony-mission/story-fn5h1ywy-1226552015338

Easy ways to lift your net profile
News.com.au
30 September 2012
http://www.news.com.au/finance/small-business/easy-steps-to-lift-your-net-profile/story-fn9evb64-1226486358900

Private manned Mars mission gets first sponsors
CBS News
3 September 2012
http://www.cbsnews.com/news/private-manned-mars-mission-gets-first-sponsors/

Private Manned Mars Mission Gets First Sponsors
SPACE.com
31 August 2012
http://www.space.com/17360-private-mars-one-mission-sponsors.html

Mars One Receives First Funding for 2023 Manned Mission to Mars
Mars One
29 August 2012
http://www.mars-one.com/news/press-releases/mars-one-announces-first-sponsors

Mars One, Manned Mission Planned For Red Planet, Gets First Sponsors
Huffington Post
9 March 2012
http://www.huffingtonpost.com/2012/09/03/mars-one-manned-mission-sponsors_n_1850244.html

SEARCHING AND MAXIMISING
Brisbane Business News
20 February 2012
http://www.brisbanebusinessnews.com.au/process/myviews/bbn_article.html?articleId=863

There’s nothing that money can’t hide
News.com.au
10 April 2011
http://www.news.com.au/technology/theres-nothing-that-money-cant-hide/story-e6frfro0-1226036580988

We’ll clean your history … for $50,000
Herald Sun
10 April 2011
http://www.heraldsun.com.au/ipad/well-clean-your-history-for-50000/story-fn6bfmgc-1226036561225

Online dirt can be spun clean
Daily Telegraph
10 April 2011
http://www.dailytelegraph.com.au/online-dirt-can-be-spun-clean/story-fn6e0s1g-1226036548200

Mending reputation costs big bucks
Courier Mail
10 April 2011
http://www.couriermail.com.au/news/mending-net-reputation-costs-big-bucks/story-e6freomx-1226036539754

A clean cyber slate comes at high cost
Courier Mail
10 April 2011
http://www.couriermail.com.au/ipad/a-clean-cyber-slate-comes-at-high-cost/story-fn6ck45n-1226036462708

There’s nothing that money can’t hide
The Advertiser
9 April 2011
http://www.adelaidenow.com.au/news/theres-nothing-that-money-cant-hide/story-fn7bfu22-1226036580988

People pay thousands of dollars to clean up tarnished online reputations
Courier Mail
10 April 2011
http://www.couriermail.com.au/news/people-pay-thousands-of-dollars-to-clean-up-tarnished-online-reputations/story-e6freon6-1226036507975

Video Highlights

The future of SEO with Rand Fishkin

Everything you wanted to know about PageRank

SEO Challenge

Mars One

Articles Around the Web

Contributions and Citations

2014:

Top 40 SEO Blogs to Read in 2014
SEO Group, 3 January 2014
http://blog.seogroup.com/top-40-seo-blogs-to-read-in-2014/

2013:

How Google Plus Profiles & Pages Gain Search Authority
Search Engine Land, 21 November 2013
http://searchengineland.com/how-google-plus-profiles-pages-gain-search-authority-176828

8 Top Shelf SEO YouTube Channels
11 November 2013
http://www.elite-strategies.com/best-seo-youtube-channels/

Top 15 SEO Experts to follow on Twitter
Link Assistant, 25 October 2013
http://www.link-assistant.com/blog/top-15-seo-experts-to-follow-on-twitter/

5 Types of Link-Worthy Content and How to Earn Links through Them
Digital Philippines, 17 October 2013
http://digitalphilippines.net/types-of-link-worthy-content/

101+ SEO Experts Reveal Their Favorite SEO Browser Plugins/Extensions
Blurb Point, 9 October 2013
http://www.blurbpoint.com/blog/best-seo-plugins-by-101-experts/#Dan Petrovic

The Most Actionable SEO Tips Ever
Web Gnomes, 25 September 2013
http://www.webgnomes.org/blog/seo-tips/

Google: Unlinked URLs Use For Discovery But Not Ranking
Search Engine Roundtable, 12 September 2013
http://www.seroundtable.com/google-url-citations-discovery-17358.html

55 SEO Experts Reveal 3 Favourite Link Building Tools
Clambr, 24 July 2013
http://www.clambr.com/link-building-tools/

Search Marketing Day 2013 – where SEO and SEM experts met
SEO Pal, 11 July 2013
http://seopalbg.com/2013/07/search-marketing-day-2013-where-seo-and-sem-experts-met/

Penguin 2.0 and how it’s Killing Local Businesses
God of SEO, 18 June 2013
http://godofseo.co/industry-news/penguin-2-hurting-local-business/

7 testów SEO by Dan Petrovic
Sprawny Marketing, 11 June 2013
http://sprawnymarketing.pl/artykuly/dan-petrovic-na-search-marketing-day-2013/

Demystifying the decrease in local search URL’s ranking on May 26th 2013
Another SEO Ninja, 7 June 2013
http://www.anotherseoninja.com/2013/06/demystifying-decrease-in-local-search.html

Penguin 2.0 Roundups, Studies, and Losers Analysis
WebHosting Secrets Revealed, 25 May 2013
http://www.webhostingsecretrevealed.net/blog/seo/penguin-2-0-roundups-studies-and-losers-analysis/

What Will SEO Look Like in 5 Years?
Brad Knutson, 8 May 2013
http://bradsknutson.com/blog/what-will-seo-look-like-in-5-years/

44 Creative and Innovative Link Building Experts and Their Strategies
Kaiser the Sage, 29 April 2013
http://kaiserthesage.com/creative-link-building-resources/

Fixing the Broken Culture of SEO Metrics – Whiteboard Friday
Moz, 26 April 2013
http://moz.com/blog/fixing-the-broken-culture-of-seo-metrics-whiteboard-friday

8 SEO Blogs you must follow in 2013
DomainTools, 14 January 2013
http://blog.domaintools.com/2013/01/8-seo-blogs-you-must-follow-in-2013/

Search Engine Weekly Round-Up #10
WOW Internet, 11 January 2013
http://www.wowinternet.co.uk/blog/search-engine-weekly-round-up-10/

2012:

2013 SEO Predictions by Australia’s Top SEOs
17 December 2012
http://jasonmun.com/2013-seo-predictions-by-australias-top-seos/

Gnome Likes: UX Tips, 100K Organic Visits & Greedy Travel Sites
Web Gnomes, 19 November 2012
http://www.webgnomes.org/blog/gnome-likes-ux-tips-100k-organic-visits-greedy-travel-sites/

SEO Shows Google Results Can Be Hijacked
WebProNews, 16 November 2012
http://www.webpronews.com/dan-petrovic-talks-more-about-his-hijacking-of-google-results-2012-11

Hijacking Google Search Results With Duplicate Content
Search Engine Land, 14 November 2012
http://searchengineland.com/hijacking-google-search-results-without-hacking-139655
http://searchengineland.com/searchcap-the-day-in-search-november-14-2012-139677

A Trick To See Your Competitors Links Within Google Webmaster Tools?
Search Engine Land, 14 November 2012
http://searchengineland.com/a-trick-to-see-your-competitors-links-within-google-webmaster-tools-139646

Hijacked SERPs? What’s up Google?
Search News Central, 7 November 2012
http://searchnewscentral.com/20121107366/Latest/hijacked-serps-whats-up-google.html

The Ultimate List of Google Authorship Resources
30 October 2012
http://raventools.com/blog/ultimate-list-of-relauthor-resources/

SEO Interview to Google+ addicted Dan Petrovic
Giorgiotave.it, 15 October 2012
http://giorgiotave.net/seo-interview-dan-petrovic/

Why You Should Add Authorship Information to Your Website
Webdesign Tuts+, 15 October 2012
http://webdesign.tutsplus.com/articles/seo-articles/why-you-should-add-authorship-information-to-your-website/

Awesome SEO: Meet Dan Petrovic
Internet Ninja, 10 October 2012
http://www.internetninja.com.au/awesome-seo-meet-dan-petrovic/

Meet Your SEO Expert Dan Petrovic
Social Hunt, 9 October 2012
http://www.socialhunt.net/blog/seo-expert-dan-petrovic/

The ABCs of SEO
Online Educa Berlin, 18 September 2012
http://www.online-educa.com/OEB_Newsportal/the-abcs-of-seo/

Mars Colonization Reality Show Gets First Sponsors
Giant Freaking Robot, 10 September 2012
http://www.giantfreakinrobot.com/sci/mars-colonization-reality-show-sponsors.html

Video: SEO Q&A By SEOs
Search Engine Roundtable, 30 August 2012
http://www.seroundtable.com/seo-google-hangout-15636.html

Dispelling the Myth of SEO
Brio Daily, 20 August 2012
http://briodaily.com.au/2012/08/20/dispelling-the-myth-of-seo/

Top 5 SEO Blogs by the best experts available
Peter Mead IT, 28 July 2012
http://petermeadit.com/blog/2012/07/top-5-seo-blogs-best-experts-available/

Podcast #15 – Search Engine Optimisation for 2012 post Penguin
Clever Clicks, 30 May 2012
http://cleverclicks.com.au/podcast-15-search-engine-optimisation-for-2012-post-penguin/

Search Quality Updates: SEO Hangout
Search Quality Alliance, 5 April 2012
http://searchqualityalliance.org/blog/seo-hangouts/search-quality-highlights-for-march

Managing Link Quantity Expectations
Point Blank SEO, 10 January 2012
http://pointblankseo.com/link-quantity-expectations

2011:

Why Link Schemes Fail
Moz, 22 December 2011
http://moz.com/ugc/why-link-schemes-fail

Link Building Management
Moz, 12 June 2011
http://moz.com/blog/link-building-management

Utilizing your WordPress Blog and Social Media for Backlinks
Sennza, 12 May 2011
http://www.sennza.com.au/2011/05/12/utilizing-your-wordpress-blog-and-social-media-for-backlinks/

First Annual Friends of the Library Public Lecture
Griffith University, 11 April 2011
http://www.griffith.edu.au/library/friends/events/previous-events/richard-katz
http://www.griffith.edu.au/__data/assets/pdf_file/0003/353514/friends-issue1-2011-newsletter.pdf

Viral Marketing Tips
Moz, 1 April 2009
http://moz.com/ugc/viral-marketing-tips-and-examples

http://dejanseo.com.au/fun/pdf/mystery.pdf

Secret

DS Test

 

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