Obstacles in Experimental Testing and Reverse Engineering of Google Algorithm

One tricky thing about SEO as a marketing discipline is that it’s not an exact science and we’re dealing with proprietary algorithms which grow more complex each year. Despite the strong community in the industry and contributions to common knowledge, SEO professionals struggle to see the whole picture and are often puzzled by sometimes strange behaviour of the biggest search engines in the world.…
 

Email Marketing: 10 Tips to Success

When it comes to email marketing, you will find that the process can be slightly complicated. By not having the right email campaigns in place, you can potentially cause yourself some unnecessary stress and end up hitting a black list. Instead, a good idea will be to focus on the elements that can help you it be successful in this process.…

 

Twitter Taking Over Realtime Search in SERP

With the emphasis on social media over the past few years we all started searching for news using mostly social media like Twitter or Facebook. Yes, Google is still number one search engine with no signs that it is going to change, but lately there have been a few changes that may have gone under the radar but should not go any further unnoticed.…

 

Why every business owner needs to be on twitter

Whenever I ask clients if they are on twitter, the reaction is pretty much the same across the board: “Why do I care what people are having for breakfast?”

Poor old twitter – it seems that most people think it is a dumbed down version of the Facebook “status” update when the reality is that it can be an amazing business tool if used right.…

 

Microsoft Asking Users to Abandon IE6

The price of constant advancement in the realm of information technology is the need to keep up with the changes and updates that everyday programs frequently undergo. Microsoft, the modern software giant that created Windows, Internet Explorer, and much more has recently revealed a glimpse into the future of their development cycle.…

 

Google Farmer Update – Is There a Cause for Alarm?

Recently, Google made some changes to its search algorithm, and these changes are now collectively known as the “farmer update” by those in the industry. This update gained its nickname since it seems to have been a case of Google targeting a lot of the popular content farms that have sprung up over the past few years.…

 

Evolution of Human Faces

 

Google’s Latest Tweak to Algorithm Puts Content Quality First

Google recently announced in its blog the rollout of major changes in its search engine algorithm. While details of the algorithm update are kept secret due to its proprietary nature, the new changes are expected to impact nearly 12% of all Google queries.…

 

Google Algorithm Update to Bring Better Results

Google is the largest search engine in the world. A search engine is designed to seek websites based on specific terms or keywords. The engine works by using algorithms. They search through billions of web pages and identify which sites are associated with different keywords.…

 

Martin Reed Presents at WordCamp Melbourne

WORDCAMP MELBOURNE | 26-27 FEBRUARY 2011

Sat 3:30 – 4:10pm Martin Reed – Essential SEO + Link Building 101

Topics covered:

  • Search engine ranking factors
  • How to squeeze the most value out of existing links to your website
  • Some easy opportunities to acquire new links
  • How to optimise WordPress
  • WordPress plugins list to get the most value out of your website

Slides:

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