Bought, Owned & Earned media types

After speaking with someone recently about the different types of media that a company or organisation can make use, I thought I should put a short article together to cover this in more detail.

To clarify, this article is pertaining

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Dejan SEO to Open Sydney Office

Dejan SEO announces that the business will open a new Sydney office in October of 2011 and a Melbourne office in 2012. The Sydney office will be the company’s fifth office and its second in Australia. The decision to expand …

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Referencing Websites & Web Documents

Web QuoteWhen a writer is following copyright law and standardized conventions, APA referencing is used. Here is a description of what that is and some examples of how it is used.

The APA style began in 1929 by the American Psychological …

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Search & Education

birdsGoogle’s mission is to organize the world’s information and make it universally accessible and useful. They do this by indexing billions of pages of online content, in all kinds and formats and forms, and currently working on inputting and indexing …

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Educator’s Guide to Google

Search HatEducators have the universal desire to impart knowledge, instill lessons, and encourage learners to find out things on their own. In this modern day and age, traditional learning still takes place within the four walls of the classroom but it …

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Advanced Search Queries for Students

Thinking ProcessSearch is simple, but getting the best results for your search query often isn’t. There are lots of factors that can throw off the algorithms of most search engines, so understanding special modifiers to use in your search for specific …

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Teaching Search Strategies in the Classroom

Unzipping Google

Today research sources are so readily available that search skills not only could be integrated into every aspect of the classroom environment, but they should be. The main goal of teaching search skills in the classroom is to change the …

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AdWords EditorVersion 9.5 Out Now

AdWords Editor Logo

Google released AdWords Editor version 9.5 a few days ago and it boasts a bunch of new features which should help you build your campaigns quicker leaving time for more important activities such as strategy development. Some features are definitely

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