Teaching Search Strategies in the Classroom

Unzipping Google

Today research sources are so readily available that search skills not only could be integrated into every aspect of the classroom environment, but they should be. The main goal of teaching search skills in the classroom is to change the …

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AdWords EditorVersion 9.5 Out Now

AdWords Editor Logo

Google released AdWords Editor version 9.5 a few days ago and it boasts a bunch of new features which should help you build your campaigns quicker leaving time for more important activities such as strategy development. Some features are definitely

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6 Reasons for Bidding on your Brands Keywords

brand--on-price-labels

During my career in Search Engine Marketing, one question that keeps popping up every now and again from clients is “should/why are we bidding on our branded keywords, we are at the top anyway”. Yes, I don’t disagree with the

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Google Plus SEO, What Does it Equal?

Google+Google Plus has now been live just over a month. It has amassed over 20 million users since its time of release, even though technically it is still in its beta version and hasn’t even been properly released yet, which …

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Limit of 301 Redirects

In a video session Matt Cutts explains an issue of 301 redirection (permanent redirects) and talks about limits of use and how many redirects can be chained together.…

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