Cutts Says 25% of Web is Duplicate Content: The Question He Didn’t Answer

duplicate

You might not be surprised that there is a lot of duplicate content on the web, but it’s tough to believe that one quarter of the entire web is duplicate content. Can that really be true? According to Matt Cutts, Head of Google Webspam team, it’s totally true and has been for a while.…

 

Everything you type is recorded. Even if you don’t post.

Delete

We collected data from 3.9 million users over 17 days and associate self-censorship behavior with features describing users, their social graph, and the interactions between them. Our results indicate that 71% of users exhibited some level of last-minute self-censorship…

The above is an excerpt from a paper titled “Self Censorship on Facebook” written by Sauvik Das from Carnegie Mellon University and Adam Kramer from Facebook.…

 

The Biggest SERP Flux Since Penguin 2.0

Algoroo has measured the highest recorded level of SERP flux in Google since Penguin 2.0. The jump happened on the 17th of December, following a week of intermittent fluctuation in results.

algoroo update

Our team has already investigated the cause and there doesn’t seem to be a reason to believe this was a layout change or a technical error.…

 

Feature Request for Google Places Reviews

Google’s current way of detecting fake customer reviews is far from perfect. Thanks to Mike Blumenthal some of my own falsely suspended reviews were brought to attention of Jade Wang from Google. I haven’t had any direct answer as to why they are still suspended but am glad they’re aware of the issue.

 

Google Helpouts: AdWords is OK, SEO is Not

After submitting my application to join Google Helpouts I had a video interview with a Google Helpouts team member and my listing was approved. I embraced the platform with great enthusiasm, as it allowed me to give back to the community and provide free support to webmasters in need of guidance and ideas for their website.

 

Fifth Most Turbulent Day in Google This Year? False Alarm.

Update: Our team has investigated the jump in SERPs and found an interface change in Google’s search results. This is likely NOT an algorithmic change at Google.

Algoroo November 2013

Algoroo measured an extremely high level of SERP flux in Google last night indicating that something significant has changed in the way search results are displayed.…

 

Creating Authoritative Content Without Client Input

Client Punching My face

I tend to talk about the importance of content till my clients want to punch me in the face.

I can understand why. Creating “great” content can be hard without client input. After all, you’re an expert in SEO, not warehouse racking (contender for the most boring industry and yes, real client).…

 

Social media and mobile technologies in bridging digital divides

Digital inequalities such as digital divides are a big issue in the information society, potentially influencing engagement in political, social, and educational life. They create marginalized, excluded groups who do not have access to the Internet, to information, or maybe to the necessary skills for using these devices and social applications.…

 

7 Reasons Why Your Online Marketing Is Failing

As the internet becomes the primary source of communication between consumers and businesses, whether it be for social conversation, information provision or sales of products and services, being able to market your business successfully on the web is crucial.

Image Credit: mkhmarketing

This is particularly true of small businesses or start-ups, who might be utilising trial and error techniques and facing difficulty hitting the spot in their early stages.…

 

Scientists Use AuthorRank-Like Logic to Assess Article Quality on Wikipedia

Xiangju Qin and Pádraig Cunningham from UCD have just published an interesting paper which discusses the challenges in quality assessment of Wikipedia articles. Their approach to quality scoring is based on three main modes:

  1. Edit contribution
  2. Contributor authoritativeness measures
  3. Combination of the two

The hypothesis is that Wikipedia pages with a significant number of contributions from authoritative editors are likely to be of a high quality.…

 

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