Selective Sharing in Google+

Review of the first empirical study of Google+ platform in the context of selective sharing.

Real-World Sharing & Social Networks

Sharing information is a crucial part of human interaction and communication, however in the offline world we manage the information …

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Google Announces ‘Brand Activate’ Initiative

‘Brand Activate’ is Google’s new initiative with aim to re-invent the way big companies measure and quickly act in response to their branding efforts and consumer sentiment.

Google’s move in this direction represents addition to the usual metrics based on …

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Online Branding Can be Fun

I know that big companies go through a lot of brainstorming meetings, hiring great creative people to present their brand in a new light, a better light and increase their brand awareness. Small companies and startups often don’t have the …

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Google Updates Rich Snippets

Google has introduced two updates to rich snippets including global support of product rich snippets and HTML input inclusion in rich snippet testing tool.

Product Rich Snippets

Product rich snippets give us the ability to display price, availability, ratings and …

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Google Sends 20,000 Hacked Website Notifications

Matt Cutts from Google has just announced that they have sent out 20,000 messages to owners of websites which may have been hacked.

As part of Google’s search quality efforts, strong communication with the webmaster community continues via numerous on-line …

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Link Spam Detection

In this article we describe quantitative metric-based link spam detection in a collection of analysed domains. Accuracy and co-relation ranges from 60 to 90 percent with adjustment of different quality parameters. Our technique is still considered to be ‘work in …

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Google Plus Gets a New Design

Google Plus gets a brand new design featuring a complete layout and look & feel overhaul. The rapid design changes and releases at Google are nothing new and their new attitude towards product release is to get things out there …

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