Crowdsourcing – A Powerful SEO Weapon

For those who are not familiar with the term crowdsourcing, it is when a group of people, small or large, contributes to a single project you are working on. That is a basic concept, but in the SEO world crowdsourcing …

Read more →


Discovering Fake Consumer Reviews With GSRank

Researchers are working on ways to discover fake reviews by detecting organised groups of review spammers.

Fake Review Spam Formula

[blockquote type="blockquote_quotes" align="right"]Over the years, opinion spamming has become a business. People get paid to write fake reviews. Such people cannot just write a …

Read more →


Chubby Lock Service

Chubby lock service is a distributed system meant for coarse-grained activities. Although it was initially designed for activities in Google’s distributed systems, it is currently used widely as a repository and name service for configuration information. It provides low-volume but …

Read more →


Selective Sharing on Google+

Review of the first empirical study of Google+ platform in the context of selective sharing.

Real-World Sharing & Social Networks

Sharing information is a crucial part of human interaction and communication, however in the offline world we manage the information …

Read more →


Google Announces ‘Brand Activate’ Initiative

‘Brand Activate’ is Google’s new initiative with aim to re-invent the way big companies measure and quickly act in response to their branding efforts and consumer sentiment.

Google’s move in this direction represents addition to the usual metrics based on …

Read more →


Online Branding Can be Fun

I know that big companies go through a lot of brainstorming meetings, hiring great creative people to present their brand in a new light, a better light and increase their brand awareness. Small companies and startups often don’t have the …

Read more →


Google Updates Rich Snippets

Google has introduced two updates to rich snippets including global support of product rich snippets and HTML input inclusion in rich snippet testing tool.

Product Rich Snippets

Product rich snippets give us the ability to display price, availability, ratings and …

Read more →