We analysed 7825 keywords across 172 domains and the average click-through rate (CTR) for the first position in Google was 36.15%. Analysis Explanation Using a CTR analysis tool which works directly with Google Webmaster Tool data export we observed thousands of different keywords and how their position impacts the click-through rate (CTR) from search results. By … Continue reading What’s an average CTR for the 1st position in Google?