Google’s First Major Algorithm Update in 2014?
After a promised quiet holiday period, Google’s search results started fluctuating again on the 8th of January culminating at a massive 2.91 roos on the 17th. This is the 6th strongest SERP fluctuation we’ve seen in a year and the first major result shake up in 2014.
For comparison, here’s a list of recent events recorded by Algoroo:
4.12
3.48
3.27
3.15
3.11
2.91
2.82
2.45
2.33
1.64
23 May 2013
17 December 2013
6 June 2013
21 August 2013
5 October 2013
17 January 2014
27 November 2013
16 August 2013
25 October 2013
21 November 2012
Penguin 2.0
Unnamed Update
Panda Dance
Hummingbird
Penguin 2.1
Current Update
Unnamed Update
Unnamed Update
Unnamed Update
Panda #22
A “roo” is the average movement per keyword for the day. Total movement across all tracked keywords for the day / number of tracked keywords.
