A little lightning bolt shows next to some results in Google.
What do you think it means?
That’s what we asked 1,000 web users from the United States and found that most of them either didn’t know or didn’t care.…
In the order of importance, the trust factors for online content are:
New research shows that organic links on the web often exist for explicitly promotional reasons.
A study of linking behaviour on the web was conducted between May and June 2016 in hope to understand the following:
Note: This article was first published on Moz Blog. This version does not use hypotext functionality and will be used to test the performance of hidden content in Google’s search.
Question: How does a search engine interpret user …
There’s no inherent ranking benefit at all.
John Mueller has just published a new Q&A post called Google’s handling of new top level domains [+] addressing common questions and misconceptions around gTLDs.
Our research shows that only one in five people read web content word for word. Majority scan, skip and only read key items of interest.How much time do you have to read this? Switch to 5 minutes version.
We …
Content could increase rankings, even without links.
Personalisation affects rankings, and there is strong evidence that click through rate does too. Content can play a role in influencing both of these, and yet there is still a fixation on links.…
As everyone is no doubt already aware, having a mobile friendly website is now officially a ranking factor for searches from mobile devices. We already espouse the benefits of having a mobile friendly site to …
Who remembers audio cassettes? To find your favourite song you had to wind the tape while guessing when to stop. Today we can random access our media but there just isn’t a way to know the exact point of interest …