Earlier this year I published a comprehensive study of content and brand visibility on Google+ and one of the most intriguing concepts outlined in the study was the notion that Google+ represents a form of a display network. “Discovery Paths for Brands and Content” …
While not a new feature, +Post ads have only made a subtle appearance until now. It looks like somebody at Google decided to give the little used feature a little boost. Some webmasters are reporting a new prompt popping up with …
Embedding tweets within content can add greater context to our stories and connect our readers with people and brands of interest. There is a hidden benefit, though, and it’s the way Twitter handles related content.
By embedding a tweet into …
Google has been aggressively attempting to diversify away from search. Over the years they’ve come up with a number of promising products in a sea of failed experiments. When Larry Page took charge of Google’s direction once again, we witnessed …
A photo of my lunch went viral on Google+ over the weekend with 28,616 views, 312 +1’s and 54 comments and I had no idea why. The level of engagement on the post goes well beyond the norm of somebody with …
Google+ wants real identities for both humans and organisations. There can be only one!
That said, look what happens when you search for “Red Bull” in Google Plus:
We’re seeing two official Red Bull pages, both verified. So which one …
It’s a known fact that young users no longer hang out on Facebook as much as they used to, but now there’s some scientific proof to it. A paper by John Cannarella and Joshua A. Spechler of the Princeton University titled “…
This plugin streamlines interactive post implementation on WordPress websites.
Note: This plugin is in alpha version. Please report any bugs and usability issues in the comments below.
About Interactive PostsInteractive posts on Google+ are similar to …
The above is an excerpt …
With over 1 billion active users as of this year, Facebook is no doubt the social network to master for marketers. However, for most company Facebook accounts, the focus isn’t generally on the number of “likes” or “fans” earned. While
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