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Archive For: Research

Experimental Methodology & Reporting for SEO

SEO Experimental Process

SEO experiments can help us gain a better understanding of how search engines operate and information gained can be used for competitive advantage. However, in order to make valid and reliable findings which can be applied to ‘real world’ projects, …


Smart Link Building With Referrer Traffic

Referrer traffic monitoring. A great tactic for building good links which won’t harm your website.

New link and old links hitting the target

Ask yourself a question, why did these people link to me and how can I earn more of these links?

This one is …


SEO Experiment With Non-Link References

Does Google use written (non-linked) URLs as a ranking signal? Dejan SEO team investigates with a simple experiment.

Link and URL reference

The Almost Link

The web is full of plain text URL references and to me they are the missing link in the


Social Signal Consolidation

Is consolidation of social signals possible? Dejan SEO team investigates with a simple test including the rel=”canonical” element.

One of our recent fun graphics got a respectable amount of exposure in social media, however if we load a comment # …


Survey Results: Users Prefer Post-Penguin Google

We asked 2,190 Google users if they noticed any changes in Google results since Penguin. This is what they said.

Yes 22.7% - No 77.3%

Google implements countless changes and tweaks to their search results over a single year and most users don’t notice more …


Google Knowledge Graph: How did this happen?

Google goes one step further in attempt to become an intelligent search engine by introducing their knowledge graph results. “Search is a lot about discovery—the basic human need to learn and broaden your horizons.”, Google.

Knowledge Graph

Predictions for 2012…

Why Google Went Social

Let’s take a look at some of the confirmed ranking factors and find out the reasons behind Google’s social focus.

Social Circle

Part 2 of the Search Quality Series by Dejan SEO

Our first search quality article discusses the link graph theory, …


Discovering Fake Consumer Reviews With GSRank

Researchers are working on ways to discover fake reviews by detecting organised groups of review spammers.

Fake Review Spam Formula

Over the years, opinion spamming has become a business. People get paid to write fake reviews. Such people cannot just write a …

Selective Sharing on Google+

Review of the first empirical study of Google+ platform in the context of selective sharing.

Real-World Sharing & Social Networks

Sharing information is a crucial part of human interaction and communication, however in the offline world we manage the information …