Tested: QR and EXIF URL Discovery

I’ll keep this short and to the point. We tested two things:
- Will Google discover a URL contained in a QR code?
- Will Google discover a URL contained in an EXIF?
The answer to both at this stage of our …

I’ll keep this short and to the point. We tested two things:
The answer to both at this stage of our …
NOTE: An updated, 2016 study is available here.
Exactly two years ago, I published a little study on link anatomy [PDF] from link builder’s point of view and many were surprised to see so many attributes attached to something …
This article explains how to crawl a single domain and generate a complete list of all external anchor text used.

WARNING: Misleading title.
Now that I got your attention I’d like to point out just how smart Google has become over the years. It seems they’re able to understand when a site has been moved and consolidate their signals accordingly …
Today we upgraded Algoroo to include all available SERP flux data ranging from December 2012 until now. One thing that strikes me as unusual is the impact Penguin 2.0 left on search results. It seems that the level of search …
Okay, yes! There are loads of blog posts with examples of calls to action out there already, but we’re often asked for good examples, and having looked through some of the existing posts, they don’t do exactly what I want. …

With over 1 billion active users as of this year, Facebook is no doubt the social network to master for marketers. However, for most company Facebook accounts, the focus isn’t generally on the number of “likes” or “fans” earned. While
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Penguin 2.0 did many great things for the quality of Google’s search results, but one of them went largely unnoticed by the mainstream SEO community. Since the last update I was approached by several people who have noticed a new …

In the sea of SEO tools industry it is getting more difficult to find quality tools and distinguish them from the rubble that is being dangled before us. But from time to time a new tool emerges that we instantly …
Whether Google Webmaster Tools link data is reliable enough for a successful link cleanup or not in not a new topic in the SEO community.

Last year John Mueller explained that it’s enough to use GWT data and pointed …