Google in 2023

How we will search the web in the next decade.

User

Google 1
We must welcome the future, remembering that soon it will be the past; and we must respect the past, remembering that it was once all that was humanly …
 

What Metrics Do You Report to Clients

Beakers & Test Tubes

Last week I shared a quick 3 question survey asking what metrics SEOs are reporting to their clients. I started this to help me with another article I’m writing, and this is just a quick report of the results to …

 

Google’s First Major Algorithm Update in 2014?

After a promised quiet holiday period, Google’s search results started fluctuating again on the 8th of January culminating at a massive 2.91 roos on the 17th. This is the 6th strongest SERP fluctuation we’ve seen in a year and the …

 

Google is Aware of Temporary Link Schemes

Deleted

Temporary link schemes based on random link placement work a bit like this:

  1. Spam the web with links.
  2. Delete them soon after that (to avoid penalties but feed the algorithm).
  3. Count money.

But there’s a problem with this plan. Google’s …

 

Entrepreneurial Search

Entrepreneurial Search

The Good Old Days

I was born in the last decade of Yugoslavia’s golden age and my parents thought I would be a scientist, musician or an artist. Instead, I ended up running an online marketing agency on the other …

 

Everything you type is recorded. Even if you don’t post.

Delete

We collected data from 3.9 million users over 17 days and associate self-censorship behavior with features describing users, their social graph, and the interactions between them. Our results indicate that 71% of users exhibited some level of last-minute self-censorship…

The …