Here’s Why Nobody Reads Your Content

Here’s Why Nobody Reads Your Content

How much time do you have to read this? Switch to 5 minutes version.

Our research shows that only one in five people read web content word for word. Majority scan, skip and only read key items of interest.

We …

 
WordCamp Brisbane

WordCamp Brisbane

If you think Dan is going to be talking about responsive layouts and Google’s mobile-friendly update you’re wrong! Get ready to be excited about SEO again after an insanely fast-paced session loaded with unique concepts and clever tactics guaranteed to …

 
How Content Can Increase Rankings Without Links

How Content Can Increase Rankings Without Links

Content could increase rankings, even without links.

Personalisation affects rankings, and there is strong evidence that click through rate does too. Content can play a role in influencing both of these, and yet there is still a fixation on links.

 
Heads Up: Upcoming Google Webmaster Tools Change

Heads Up: Upcoming Google Webmaster Tools Change

While alpha testing the new Search Impact feature in Google Webmaster Tools many of us noticed the impression data discrepancy. Dejan SEO website (web search only) shows 1,539,133 impressions in the Search Queries report while Search Impact shows 1,506,534 impressions …

 
Reddit Manipulates Google’s Results for Fun

Reddit Manipulates Google’s Results for Fun

Redditors have caught onto the fact that Google includes reddit in their news results and are currently having fun. Utilising website’s powerful traffic potential redditors are requesting upvotes to the front page with the promise of entry into Google’s results. …

 

Conversations With Google: Media Index

Voice Index

Who remembers audio cassettes? To find your favourite song you had to wind the tape while guessing when to stop. Today we can random access our media but there just isn’t a way to know the exact point of interest …