Error URLs Lose PageRank

We knew it already but now Google confirms. Pages which give errors such as 404 or 500 eventually drop out of index and lose PageRank and are unable to accumulate or pass any search engine signals.

crawl errors filter

“If a URL becomes

 

The Case of Inflated (not provided) in Google Analytics

Today we noticed a way to potentially inflate the amount of (not provided) keyword in Google Analytics. Traffic from links on https://www.google.com and some of its subdomains will be treated as organic traffic with the keyword (not provided) and not …

 

2012 Brings 3 Key Improvements in Google’s Algorithm

Google is determined to level the playing field, reward good content and punish the cheaters. How will they achieve this?

There is plenty going on at Google at the moment but let’s highlight three key elements relevant to this article, …

 

Google Unified

The Merge

The next stage in Google’s product evolution is undoubtedly unification. Google’s many projects and shatterlings spread over a decade of development in a frantic search for the next big thing are coming back home, empty handed. Now they’re merging into …

 

Shareception

‘Shareception’ – Nested chain-sharing of posts in Google+ visualised in ripples.  Coined by Mark Liederbach from University of Wisconsin-Whitewater.

About the Test

While testing out the new link sharing feature we decided to see how far we can push the …

 

Want Cheap Link Building? Think Twice!

OK, so you’ve secured some quotes for link building and SEO work, compared prices and thought about value for money. Since you don’t have time and patience for all this fancy content development, outreach and networking you decide to go …

 

Google Drops One Link Signal

link

The official Google search blog announced a record number of changes in February 2012. One of them is the way they interpret links after dropping one link-based signal which was used for years.

Link evaluation. We often use characteristics of

 

Detecting Active Blogs Through User-Centric Metrics

When I was little I asked my grandfather how he makes his wooden sculptures. He told me that his job was to carve out the unneeded bits from a lump of wood. What’s left is the artwork. Google isn’t that …

 

Link Graph Visualisation

Dejan SEO team is working on link graph visualisation methodology in order to develop link and social network analysis framework aimed to solve risk assessment challenges, influence calculation and social graph analysis.

Link Visualisation

The big bright dot is Dejan SEO, scaling …

 

Google Webmaster Central Hangout: 15-02-2012

Google webmaster central hangouts are a great way for webmasters to ask questions and provide feedback to Google’s webmaster team. How much can you fit into a single session? A lot apparently.

google-hangout

For those who have missed this week’s hangout …