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Universal Analytics – A new take on data

Universal Analytics

So…., what’s new?

Many may be familiar with the existing Google Analytics platform, its evolution over the years since its release in 2005, its benefits and indeed its flaws.

Currently in beta, Google have released a Universal Analytics tool set  …

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Penguin 2.0 and Matt’s overview

Penguin 2.0 update

Algorithm Update – the next leap!?

Called Penguin 2.0 internally at Google, the latest updates to roll out in the next week or so aim to have a significant impact on web spam tactics and the value these methodologies impart …

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Do Small Sites Need Sitemaps?

A Sitemaps main purpose is to help robots find pages of a site that might not be able to be found otherwise. Having a Sitemap would make sense if you have a site with high volumes of pages, bad structure …

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Data-Visualisation

It seems, with the development of the internet, and supporting technology in our everyday lives, our time is more and more precious. This is why many of us are so accepting of taking time out of our hectic schedules (even …

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