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Measuring Post Impressions in Google+

Google Plus Impressions

One thing I always wondered about in terms of Google+ statistics and engagement is the ratio of post impressions and clicks. In Google Webmaster Tools we can see how many people have seen our pages in SERPs and how many …

 

How to Visualise Very Large Websites

If you’re running a small-to-medium sized website, visualising website architecture isn’t difficult. What do you do if your website exceeds 100,000 or even 1,000,000 pages?

Visio, PowerMapper, SmartDraw and similar applications won’t do the trick. They produce great visualisations in …

 

Results: Ten Months of Google Algorithm Changes

Google Flux

Data Source: Algoroo

We process search query data for thousands of keywords on a daily basis and observe fluctuations in their position. By adding both ups and downs into a single movement score we’re able to map the change levels …

 

Introducing: HyperPagerank

hyperpagerank

A ‘traditional’ link graph is a directed graph which consists of nodes connected by edges, a schematic representation of a document collection connected by directional links (A → B). Link-based search engines (such as Google) rely on directed link …

 

Cheating Penguin is Easy

TL;DR: Google’s latest Penguin update doesn’t seem to detect unnatural link surges or anchor text abuse from expired domain link networks.

After Venice-like update in Australia, we had a rather uneventful week. Google started warming things up again on May …

 

May 2013: A Massive Algorithm Update at Google?

It started in Australia as many webmasters and SEOs noticed a Venice-like update and now it looks like we’re looking at a global algorithm change.

mozcast

Mozcast shows a very turbulent 5th of May.

Jim Stewart was one of the first …