If you have a site that manages a great amount of content, mostly ecommerce sites or news, pagination issues will come around. That leads to duplicate content issues and what not, similar pages broken up, or large pieces of content spread to several pages, there is a good way to deal with that, a few actually.

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Duplicate content is not a recent SEO issue, although the Google Panda update in February 2011 certainly upped the potential adverse effects duplicate content can have on a webmaster’s SEO efforts. Prior to the Panda update, the crawlers in Google’s search engine algorithm relegated duplicate content pages into a secondary index, often omitting the pages from SERPs altogether.

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