The Future of Real Time Information

 
 

In this report prepared for the United Nations’ Global Pulse team, PSFK’s researchers have identified key trends that are emerging around the capture and transmission of real-time information streams. Communities and organizations can learn from the themes in PSFK’s Future of Real-Time report to create new solutions that support the care and well-being of the world’s population.The 21st century has become the Information Age. Access to the wealth of resources and news available on the internet has converted humanity into a population of information-seekers, hungry for the latest and greatest information and technology. Mobile phones, wireless networks, social networks and other advancements have placed people in closer contact with the world around them than ever thought possible. There is an enormous wealth of information available to those seeking it, but there is still room to grow, according to a study prepared for the United Nations’ Global Pulse team by PSFK.

Some of the biggest advancements on the horizon regarding real-time information are coming in the aggregation and organization of that information. As information pours in from people around the world from the internet, companies are working tirelessly to invent ways to categorize and make sense of the clutter. One of the best examples of this technology is ‘Watson’, a computer created by IBM to solve real-time problems using information available on the internet. ‘Watson’ appears to be a brilliant display of technological prowess, which bodes well for other companies racing to find ways to aggregate internet information.

Organization of internet information could create amazing advancements in a spectrum of fields. Aggregation of real-time information could go as far as to bring about positive changes in national infrastructure. Global health organizations can garner information on health trends around the world to better focus their efforts to help needy parts of the world. England is working on a project meant to assess the general happiness of the country as a potential factor of pollution, noise, location and other variables using day-to-day surveys of people around the country. Information aggregators even have the potential to function as a user-powered news service, based on the real-time stream of information and news supplied by regular civilians going about their daily lives.
On a more personal level, advancements in real-time information promise to change the social experience as well. Just as services like Facebook fundamentally changed social dynamics for many parts of the world, future innovations in social technology promise to heighten the technological aspect of the social experience and put people in closer contact with their friends and contacts than ever before.

Harnessing the power of the internet by organizing its constantly flowing stream of information could play a tremendous role in each of our lives just a few years down the line. As technology advances and becomes more available, people will only be more in touch with the world around them. A more participatory society could bring about innovations in health, safety, news, science, business and many other fields, propelling us towards yet another revolution in information and technology.

Full Report: http://www.psfk.com/pdf/future-of-real-time.pdf

Dan Petrovic is a well-known Australian SEO and a managing director of Dejan SEO. He has published numerous research articles in the field of search engine optimisation and online marketing. Dan's work is highly regarded by the world-wide SEO community and featured on some of the most reputable websites in the industry.

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