Search Engine Optimisation

Search engine optimisation is a discipline with touching points with web design and online marketing. It involves a number of actions performed on both, the website and its neighbourhood.

By analysing search terms and adjusting the website elements accordingly we give an ordinary website a better chance of being found in search engines. The results are striking! Search engine optimisation essentially has two distinct areas On-Site SEO and Off-Site SEO also known as Link Building.

Search Engine Optimisation Chart

Dan Petrovic, the managing director of DEJAN, is Australia’s best-known name in the field of search engine optimisation. Dan is a web author, innovator and a highly regarded search industry event speaker.

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