Official SEO Guide by Google
A lot of SEO companies still charge for the most basic advice that is publicly available and all developers should already know. At DEJAN SEO we provide this advice for free, and so does Google. Following is the official on-site optimisation guide published by Google as part of Google Webmaster’s Guidelines.
By following the steps above and implementing them correctly you can achieve dramatic difference in the way search engines understand your website and ultimately drive a lot more traffic. Fixing on-site elements, however, is only half the work and there are a number crucial elements which need to be looked after.