Me Nofollow!

Take a look at the source code of your Twitter profile and notice that your website URL contains a rel=”me nofollow” tag. No, this is not a reference to bad English. In fact the “me” part is in a microformats tag.

It is a part of the identity consolidation efforts and represents a value of profile equivalence. The tag looks like this: rel=”me” but can also be used in conjunction with other tags. For more information on rel me microformat visit

Dan Petrovic, the managing director of DEJAN, is Australia’s best-known name in the field of search engine optimisation. Dan is a web author, innovator and a highly regarded search industry event speaker.

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