Dejan SEO at Ignite Brisbane 2011


Dan Petrovic from Dejan SEO at Ignite Brisbane 2011Ignite Brisbane 2011 took place at “The Edge” venue, as part of The State Library of Queensland. For those who are not familiar with the concept Ignite is something of  a professional soapbox presentation session (similar to Pecha Kucha). Their motto is to ‘Enlighten us, but make it quick’. And quick it was, starting with Bronson Quick from Sennza who put together a goodness-packed presentation on why WordPress needs to be seen as much more than just a blog platform.

Next presentation was by Damian Brady from SSW Software Consultants and illustrated how to utilise software to improve life and productivity. Phillipa Kelly invited the audience to have fun with digital assents available for manipulation as part of the Library Hack Project and Clinton Roy demonstrated use of cheap, lightweight and portable laptops in rural Australia and around the world.

Jessica Kerr (Formulate) made many laugh with familiar sights of terrible examples of forms which make every user frustrated and pointed out at best practices by showing us the worst. After  a short break Wayne McFetridge (Black Dot Digital) came out with a statement that it’s OK to be radical and different in your ideas, approach and presentation if you believe your ideas have good potential. Wayne used Bob Dylan going electric at a folk festival as an example.

Dan Petrovic (Dejan SEO) squeesed SEO essentials into a five minute session and gave away some powerful tips on how to get the most out of your online presence, plus some interesting tips and examples (such as YouTube easter egg and the concept of linkbait). Following Dan’s presentation audience heard Ben Yee (Riality Check), James Ottaway (ThoughtWorks) and Patrick Klug speak on topics of cross-pollination, personal improvement and being truthful.

Ignite Brisbane 2011 ended with presentation by Scott Barnes ( & FIXWPF) on ordinary and extraordinary examples of software today.

Great event this year and looking forward to the next opportunity to hear Brisbane’s talent speak their minds out loud.

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Dan Petrovic is a well-known Australian SEO and a managing director of Dejan SEO. He has published numerous research articles in the field of search engine optimisation and online marketing. Dan's work is highly regarded by the world-wide SEO community and featured on some of the most reputable websites in the industry.

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