Archive for ‘Web & Technology’

Scientists Use AuthorRank-Like Logic to Assess Article Quality on Wikipedia

Xiangju Qin and Pádraig Cunningham from UCD have just published an interesting paper which discusses the challenges in quality assessment of Wikipedia articles. Their approach to quality scoring is based on three main modes:

  1. Edit contribution
  2. Contributor authoritativeness measures
  3. Combination of the two

The hypothesis is that Wikipedia pages with a significant number of contributions from authoritative editors are likely to be of a high quality.…

 

Call To Action Examples – How The Big Boys Do It

Phone Call To Action

Okay, yes! There are loads of blog posts with examples of calls to action out there already, but we’re often asked for good examples, and having looked through some of the existing posts, they don’t do exactly what I want. The aim of this post is to provide a list of examples without too much complication to give designers or SEO’s a quick point of reference and inspiration from some of the best designed calls to action on the interwebs.…

 

What Is the Value of a Facebook “Like” Anyway?

Facebook Like

With over 1 billion active users as of this year, Facebook is no doubt the social network to master for marketers. However, for most company Facebook accounts, the focus isn’t generally on the number of “likes” or “fans” earned. While a Facebook “like” shows engagement, it’s the great content and the advertising opportunities that typically take the top spot on the priority list.

 

NerdyData Search Engine and Interview

In the sea of SEO tools industry it is getting more difficult to find quality tools and distinguish them from the rubble that is being dangled before us. But from time to time a new tool emerges that we instantly sink our teeth to, one of those tools that got our attention is NerdyData search engine.…

 

How to Visualise Very Large Websites

If you’re running a small-to-medium sized website, visualising website architecture isn’t difficult. What do you do if your website exceeds 100,000 or even 1,000,000 pages?

Visio, PowerMapper, SmartDraw and similar applications won’t do the trick. They produce great visualisations in a relatively short time period, but they fail/break/time out when facing websites such as eBay and Amazon.…

 

The Guest Post Request Zombie Apocalypse

Zombie apocalypse

If I’m honest, I was guilty of some ignorance. I didn’t realise the mountains of crap that blog owners are subject to. It’s like hordes of the un-dead have somehow got access to the internet and are making their way towards your website.…

 

Webmaster Tools Changes Bring Schema Into Focus

Rich SnippetsThe Changes

WMT Menu

Changes to webmaster tools now bring Schema markup features heavily into focus. The menu structure (shown on the right) now contains a new category “Search Appearance” immediately below messages, putting it above other tools in WMT.

The Search Appearance category contains the Structured Data, Data Highlighter, HTML improvements, and Sitelinks management tools.…

 

8 Ways to Make Your Next Blog Post Stink

Pepe Thinks Your Post Stinks

 

Bored of writing thoughtful, articulate and engaging blog posts? Use the following tricks to make your blog posts so bad no one will read them.…

 

Link Networks Massive Hit

According to Matt Cutts tweet Google has laid a massive link network hit. It just goes to show that what Matt talked about in his video recently is not to be taken lightly. If you weren’t sure when Google will start rolling up these updates, this is the last alert you will get, as they have started working on what Matt promised that we will see in the future.…

 

An Interview with Rand Fishkin

How can we help our clients & move forward as an industry? Whilst presenting at SMX Sydney last month, Dan had the opportunity to speak with Rand Fishkin and ask him just that. Rand also gave us a brief overview on SEOmoz’s new(ish) tool, Fresh Web Explorer.…

 

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