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Archive For: Web & Technology

Bought, Owned & Earned media types

After speaking with someone recently about the different types of media that a company or organisation can make use, I thought I should put a short article together to cover this in more detail.

To clarify, this article is pertaining to forms of “online media” only and is not written with traditional “offline media” in mind.

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Google Archive News

In their information preservation initiative, Google introduces many pages of books and news materials available for search by public. Although OCR technology has been around for decades we still don’t seem to be able to get it right. …

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The Promise and Challenge of Digital Data

Standing on the Shoulders of Giants

Article by Dan Petrovic, http://dejanseo.com.au/

Audience QuestionsA great evening with the Friends of the Library brings a fascinating discussion around the promises and challenges of digital data. Four industry experts shared their insight and knowledge around information preservation, digitisation, retrieval, storage and continuity:

  • Anna Raunik, State Library of Queensland
  • Adrian Cunningham, Queensland State Archives
  • Michael Blumenstein, Griffith University
  • Linda O’Brien, Griffith University

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Free Traffic from Google Shopping Australia via Easy Data Feed Optimization

Australian eCommerce retailers rejoice,  Google has finally released it shopping engine to the Australian market. Google Shopping has been quite successful in the United States and United Kingdom, bringing highly targeted traffic (shoppers) directly to product pages ready to buy.  They are now displaying their shopping engine in the results found on www.google.com.au.  …

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UX Tips For E-Commerce

Measuring the UX, or user experience, of a site is essential in the world of e-commerce. The ease of use and efficiency of a site can often times prevent customers from abandoning a purchase due to confusion. Many things play a role in understanding and designing good UX, including the disciplines of science and psychology.…

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Cosmic Panda

Cosmic Panda

Google has just released a new experimental interface for YouTube called “Cosmic Panda”.

The new interface promises new experience in watching videos and playlists, better channel customisation through editing tools and page designs, new stylish design and most interesting feature is available for Chrome browser only: watching videos while browsing for other videos, playlists and channels.…

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