Archive for ‘Social’

A (not so) subtle ad for ads on Google+

In January this year we spotted signs of first (though internal) advertising material on Google+. Today we saw a rather prominent call to action in Google’s new “Dashboard” feature on Google+.

Dashboard Adwords CTA

The dashboard itself doesn’t really offer that much and it seems to replace the “Home” option for individual users.…

 

Discover Google+ pages while you browse the web

Google+ notification

Enhance your Google+ stream by following the Google+ pages that you find interesting:

  • When you visit a site connected to a Google+ page, a slider will appear on the side of the browser window. Hover over the slider to expand it and easily add the page to your circles.
 

Google Doesn’t Index Selectively Shared Posts

Excluded Circle

As you can guess from the title, our main discovery (or I should say confirmation) is that Google+ posts you share with limited circles will not be indexed and will not return in Google’s non-personalised search results.

So, if you share a post with two other people, the three of you will be able to see that post in Google’s personalised search (SPYW).…

 

What is Google+ up to now?

I have a hunch about Google+ and its impact on Google’s link graph and the search algorithm in 2013. At this point I struggle for solid evidence but have set up a few antennas and observing any new developments.

That said, I have observed a few subtle adjustments to sharpen up the architecture of Google+, mainly through use of rel=”nofollow”.…

 

How Users Interact With Google+ Communities

We’re currently running a quick survey on how people use and interact with Google+ communities. If you haven’t done the survey yet please jump here and fill it out, it’s only five multiple choice questions and should take you about a minute.…

 

Google+ Community Survey

Google+

 

Baraza

While looking for unusual Google URLs I found a curious little Google project which has, until now, failed to grab my attention. Essentially Baraza is a knowledge market packed in a Q&A community, driven by a point system.

“Baraza is a free service that enable users to get their questions answered by the community.

 

YouTube Subscriber Hack

I have recently discovered a neat trick to get more subscribers to your YouTube channel by utilising the subscription lightbox feature (depicted below).

To see this hack in action go here.

youtube subscriber hack

This feature can be used in your social media stream, profile, website or as part of your newsletter call to action and it provides a faster and more direct way to funnel in new channel subscribers.…

 

Google+ Stimulates Connections & Discussion

Some Google+ users are starting to notice the “Never miss another post” prompt such as the one below:

subscribe circles

birthdays

The overview offers an easy way to manage your notifications. It looks like Google is trying to push their circle notification feature and drive conversation on their social platform.…

 

Google+ Wants Complete Profiles

Google+ has started encouraging users to complete their personal profiles. LinkedIn has been very persistent on profile completeness and have used the percentage bar to motivate users to supply more data. Google+ now uses a similar approach for users who have not yet supplied all the information to their social network.…

 

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