Archive for ‘SEO News & Updates’

Fifth Most Turbulent Day in Google This Year? False Alarm.

Update: Our team has investigated the jump in SERPs and found an interface change in Google’s search results. This is likely NOT an algorithmic change at Google.

Algoroo November 2013

Algoroo measured an extremely high level of SERP flux in Google last night indicating that something significant has changed in the way search results are displayed.…

 

Possible Google Update: Friday 25-10-13

Algoroo has measured a significant ranking flux on Friday after a relatively stable fortnight indicating at a possible algorithmic tweak at Google.

2.33 roos

The SERP turbulence level this Friday was at a whopping 2.33 roos making it the 8th most volatile day in 2013:

updates

Are we looking at a new layer in the search quality algorithm or a tweak to an existing one?…

 

Google SERP Curve Ball – Test?

SERP Curveball Google’s latest curve ball in the SERPs with ‘Product Listing Ads‘ being tested!

So is what sort of impact this may have on the look of Serp’s and most importantly the impact to real world business, time will tell. My thoughts are, authentic retailers may well be a little bitter over this latest update pushing them towards Adwords spend and indeed Google Shopping vs focusing energy on organic efforts.…

 

Universal Analytics – A new take on data

Universal Analytics

So…., what’s new?

Many may be familiar with the existing Google Analytics platform, its evolution over the years since its release in 2005, its benefits and indeed its flaws.

Currently in beta, Google have released a Universal Analytics tool set  features to their well known analytics platform.…

 

Google’s Penguin Update: Far from over?

Starting from May 22nd there have been a lot of shifts in the SERPs, but we thought they would settle down, as they started to a few days later. But, starting from June 1st we noticed a lot of activity in the SERPs, Algoroo shows quite a bit of movement, and it is not just Algoroo, so what is actually going on?…

 

Successfully Cloaking in 2013?

I am well-aware that Google’s algorithm is work in progress and they continuously work on improving their search quality algorithm. What I saw today, however, makes me wonder if I give the algorithm too much credit.

Search query “assumptious” brings up the following page:

Spammy Screenshot

I was shocked to see something like this ranking as #1 even for rare queries.…

 

Link Disavow Tool Gets an Upgrade

disavow

John Mueller from Google has recently stated1 that the link disavow tool had a little upgrade. Their team has made the tool smarter and safer to use by adding a feature which checks for common mistakes. The tool will now automatically flag potential issues upon file upload allowing webmasters to correct and re-upload the error-free file.…

 

Cheating Penguin is Easy

TL;DR: Google’s latest Penguin update doesn’t seem to detect unnatural link surges or anchor text abuse from expired domain link networks.

After Venice-like update in Australia, we had a rather uneventful week. Google started warming things up again on May 21 hitting orange alert on Algoroo on the 22nd of May.…

 

OMG! Algorithm Update is off the Scale

Matt Cutts wasn’t wrong, the latest algorithm change was major. Algoroo was off the scale yesterday, we don’t even have a gauge that goes that high in our roo metric widget.

algoroo

Source: http://algoroo.com/

Even though the estimated percentage of affected queries was apparently quite low, we’re still seeing major fluctuations (both ups and downs) in the 10,000 tracked keywords.…

 

Raven Hangout

Raven Hangout

Dan Petrovic discusses the evolution of Raven Tools with Jeremy Rivera.

Join the Google Hangout and find out what new and exciting features this awesome suite has to offer. Dan will also be discussing the future of SEO and actionable metrics we can use for research, decision making, performance tracking and reporting.…

 

© 2014 DEJAN SEO. All Rights Reserved. Privacy Policy by TRUSTe - Link to us
DEJAN SEO PTY LTD - ABN 77 151 340 420 - ACN 151 340 420
National Sales Number: 1300 123 736 - International Callers: +61 7 3188 9200

Privacy Policy by TRUSTe Google Partner