Archive for ‘SEO News & Updates’

Google Unified

The Merge

The next stage in Google’s product evolution is undoubtedly unification. Google’s many projects and shatterlings spread over a decade of development in a frantic search for the next big thing are coming back home, empty handed. Now they’re merging into a single universal product, bit by bit every piece of knowledge and experience collected so far is being used and integrated into a bigger, better and faster Google.…

 

Big traffic change for top URL

Big Traffic Change for Top URL

“Big traffic change for top URL” is a new message sent out from Google Webmaster Tools and it can alert webmasters of both positive and negative trends on their top pages.

The message comes in two formats:

  • “Search results clicks for http://domain.tld/ have increased significantly.
 

When Panda is Not Quite Sure

Barry Schwartz spotted a discussion on Google Webmaster Help forums revealing a letter sent to a webmaster when Panda wasn’t quite sure if it should hit or not. The case gives valuable insight into a borderline case past which we may be stretching our luck.…

 

Google Drops One Link Signal

link

The official Google search blog announced a record number of changes in February 2012. One of them is the way they interpret links after dropping one link-based signal which was used for years.

Link evaluation. We often use characteristics of links to help us figure out the topic of a linked page.

 

Google Webmaster Tools Updates Search Queries

Google Webmaster Tools team updates the search queries overview by giving webmasters basic view in addition to full view which includes change values.

gwt-basic

Basic overview hides change values and focuses on impressions, clicks, CTR and average position only.

gwt-change

‘With change’ overview reveals change values for impressions, clicks, CTR and average position.…

 

Google Webmaster Tools Drops Two Days of Plus Data

Google Webmaster Tools +1 Timeline

Google Webmaster Tools fails to report on +1′s for two days in February. Will we ever get the data or is it gone forever?

Go to Webmaster Tools, select your domain and navigate to +1 Metrics. Select “Audience” and set the date range to as wide range as possible on both ends.…

 

PageRank Update: February 2012

pagerankAs observed by our team and reported by several other reliable sources [1], February brought another fresh update of the toolbar PageRank values for websites.

The most recent article included in the update was published on 1st of February 2012 so we conclude that the PageRank update managed to catch indexed pages as fresh as one week old, which is better than average.…

 

New Design Options for Google+ Badges

We were waiting a fairly long time to have Google+ pages, there were quite a few disgruntled fellows regarding removal of brand name profiles before the implementation of pages, no one can blame them. After a while we got official badges for pages and our profiles that we could place on our sites, and they are quite good, interactive, help logged in users to place your pages or profiles in their circles directly from your website or +1 your page.…

 

Google Webmaster Tools Improves Sitemap Reporting

If you have a large website it can be really hard to get all the pages fully indexed, especially the deep ones. That is why sitemaps are of great importance to our websites, large one especially. For faster indexing we submit our sitemaps to Google, so far the only things we could see in GWT included the number of URLs submitted in sitemap and errors.…

 

Update of Top Search Queries in GWT

search queries average positionI never liked how Google shows top search query rankings in GWT, the average date is less than average quality wise, and I’ve always wanted a more precise answer directly from Google, as we said in our post on GWT rankings before, but with personalisation and all that, it’s not a great option as they could never match the changing results.…

 

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