Archive for ‘SEO News & Updates’

Google Algorithm Change Directed at Webspam

Can anyone say over-optimisation? Online community has been buzzing about over-optimisation lately, but we don’t know what it is exactly or whether such penalty/update exists. But as things stand now, it seems that something similar is going to happen in a few days.…

 

Google ‘Parks’ Domains by Mistake, Causes Major Ranking Flux

Matt Cutts clarifies the error that has caused major fluctuations in Google rankings this week.

In the light of recent search quality efforts an innocent glitch at Google has cause much disruption and concern among webmaster and the SEO community. As usual most quickly jumped to conclusion that their website may be “penalised” for bad links and some thought they were a victim of “link attack” by competitors.…

 

Google Updates Rich Snippets

Google has introduced two updates to rich snippets including global support of product rich snippets and HTML input inclusion in rich snippet testing tool.

Product Rich Snippets

Product rich snippets give us the ability to display price, availability, ratings and similar extra information to our core snippet.…

 

Google Sends 20,000 Hacked Website Notifications

Matt Cutts from Google has just announced that they have sent out 20,000 messages to owners of websites which may have been hacked.

As part of Google’s search quality efforts, strong communication with the webmaster community continues via numerous on-line channels.…

 

Canonical vs. Hreflang

Google clarifies webmaster questions around potential conflicting nature of rel canonical and hreflang annotation.

hreflang

Briefly about rel=”alternate” hreflang=”x”

Websites which serve the same content in multiple languages can utilise the rel=”alternate” hreflang=”x” annotations to help Google decide which version to serve to which language group.…

 

Google Search Quality: 50 Changes in March

Google’s search quality department announced 50 important changes which took place in March this year.

Here’s the summary:

  1. Symbols: Inclusion in autocomplete.
  2. Symbols: Improved indexing.
  3. News Results: Scoring system for news groups improved.
  4. Sitelinks: Fresher and faster updates.
  5. Autocomplete: Now takes up less resources to run (internal improvement).
 

Google Account Activity Beta Released

“We want Google to work so well, it just blends into your life. But sometimes it’s helpful to step back and take stock of what you’re doing online”, says Andreas Tuerk from Google while announcing their new service called “Account Activity” [1].…

 

March in Keywords

Keyword visualisation compiled from the most frequently asked SEO questions and issues webmasters faced in March 2012.

March SEO Keywords

 In the period between 1st and 20th of March there were 330 questions asked while only 30 marked as answered.

Prominent keywords and phrases include:

  • big traffic change (for top URL)
  • detected unnatural links
  • message id (webmasters starting to use message IDs from Google Webmaster Tools)
  • duplicate (title tags)
  • please help me
  • how can i / how do
  • message in webmaster tools
  • I need
  • rel canonical
  • sitemap
  • weird message in
  • removal request
  • rich snippets

Source: https://groups.google.com/a/googleproductforums.com/forum/#!categories/webmasters/webmaster-tools

 

Google to Change HTTP Referrer

From April 2012 you can expect to see faster click through from Google search results as the search engine switches to the “referrer” meta tag to handle the referring URL from organic search results. The feature will be available only in browsers which support it (e.g.…

 

Error URLs Lose PageRank

We knew it already but now Google confirms. Pages which give errors such as 404 or 500 eventually drop out of index and lose PageRank and are unable to accumulate or pass any search engine signals.

crawl errors filter

“If a URL becomes an error, for example a 404 or a 500, we will try to keep it indexed for a very limited period of time.

 

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