Archive for ‘Research’

Refining Search Engine Queries: Clustering and User Intent

Clustering

Understanding the way that search engines determine which pages to display in response to a user query can help to enlighten business owners and end users regarding the rankings and page views they receive from these search engines. A recent study conducted by Stanford University in conjunction with Google Inc [1].…

 

How Frequent Flier Programs Influence Air Fare Choices

The potential rewards of membership in a Frequent Flyer Program (FFP) can actually cost more in terms of airfare than non-membership. However, the widespread success of FFPs as marketing toosl for airlines worldwide attests to the popularity of the notion that flying more often on more expensive tickets is economical, because it leads to rewards such as free flights, merchandise and services.…

 

Three ways to estimate the size of on-line social networks

The immense size of on-line social networks and their operators’ restrictions on user bandwidth makes actually counting the number of users each serves prohibitively expensive if not impossible, which in turn makes it difficult to measure the effectiveness of initiatives such as marketing campaigns.…

 

Google Fusion Tables

This is an overview of the research paper “Google Fusion Tables: Data Management, Integration and Collaboration in the Cloud” 

Authors: Hector Gonzalez, Alon Halevy, Christian S. Jensen, Anno Langen, Jayant Madhavan, Rebecca Shapley, Warren ShenGoogle Inc.

When a user types in a search request into Google Maps for “best fish and chip restaurants in London,” the resulting visual display is the result of the technological prowess of Google Fusion Tables.…

 

Introducing Phrase Potential Calculator

Phrase potential calculator is a tool which analyses CTR, rankings and traffic volume data and helps discover phrases of high value. The calculator uses data from Google Webmaster Tools and/or Google Keyword Tool.…

 

Applying Random Surfer Model to Peer-to-Peer Network Distribution

Author: Dan Petrovic, http://dejanseo.com.au

Digital information preservation is a hot topic and a fertile ground for many bubbling solutions and models in both practice and theory. One of the emerging issues revolves around the fact that there is more information being produced today than we’re able to store and analyse, not to mention attempts at prioritisation and archiving.…

 

Link Building Software

This study focuses on analysis of link building workflow and delivers a practical framework for process optimisation. Research activities which lead to this study were conducted in the period between January 2009 and June 2011 by Dan Petrovic and a team of no less than twenty link builders at Dejan SEO.…

 

Broken Links

Broken links are an old problem but also a great opportunity for many websites. In this article I will outline practical ways you can look at broken links in SEO context to improve your rankings, protect your reputation and provide great user experience.…

 

The Future of Search: Interfaces

According to Vernor Vinge and Ray Kurzweil [1] we’re at the dawn of technological singularity. According to their theory, in a few decades (circa 2045) technological advancement will reach a critical mass and result in an explosion of advancements in fields of science and technology.

 

Link Anatomy Visualisation

Link anatomy visualised.…

 

National Sales Number: 1300 123 736 - International Callers: +61 7 3188 9200

© 2015 DEJAN SEO PTY LTD - ABN:77151340420 - ACN:151340420 - Privacy Policy

Privacy Policy by TRUSTe Google Partner