Archive for ‘Research’

Conversations With Google

conversations with google

Google is undoubtedly the world’s most sophisticated search engine today, yet it’s nowhere near the true information companion we seek. This article explores the future of human-computer interaction and proposes how search engines will learn and interact with their users in the future.…

 

Experiment With Tabbed Content

 

PageRank Split Experiment

PageRank Split Experiment

One of the commonly circulated SEO theories is that links from pages with many outgoing links are not worth much. Dejan Labs team put this theory to a test in hope to find out what really happens.

The Experiment Setup

Number of domains involved: 3 (2 test domains referred to as “A” and “B” and a buffer domain used to bridge PageRank)
Test domain characteristics: Very similar domain format with slight variation.…

 

Rejuvenating Old Links

Rejuvenating Old Links

I’m pleased to announce that we’ve commenced another search experiment. We’re investigating the impact of link rejuvenation on page’s performance in search. More specifically, we’ll be changing the format of existing links to create new ones.

Background

When Google re-crawls a page and runs into a link which is slightly changed from the last crawl it will treat it as a new link*.…

 

Impact of Follower to Following Ratio on Google+

follower experiment header

The objective of this experiment was to determine whether there is a connection between the ratio of “circled” and “in circles” and page position in internal Google+ search. Often you will find that very popular pages follow only a handful of others and they tend to rank high on Google+ searches.…

 

Fresh Link Finder

Fresh Link Finder

Dejan Research Labs have created a new type of link research and analysis tool enabling fresh link discovery and record keeping. Fresh Link Finder is designed to assist whitehat SEOs and webmasters in keeping track of newly generated links to their content.…

 

What’s an average CTR for the 1st position in Google?

We analysed 7825 keywords across 172 domains and the average click-through rate (CTR) for the first position in Google was 36.15%.

Average CTR 1st Result

Analysis Explanation

Using a CTR analysis tool which works directly with Google Webmaster Tool data export we observed thousands of different keywords and how their position impacts the click-through rate (CTR) from search results.…

 

Dispelling the Myth of Authorship Impact on CTR

I want to begin this post with its high-sounding title by bucking the trend regarding what the worldwide SEO community says and regarding what I generally claim. In a certain sense I am going against what I myself believe, but that is precisely the point: “What we believe in and our general convictions cannot be applied to SEO or to data analysis”.…

 

The Future of Search: Our Window to Knowledge

Future of Search

The human thirst for knowledge is an unquenchable one. A desire that is limited by the constraints of time, with volumes and volumes of data to consume, and only one lifetime to absorb it all. An index in at the back of a book, the Dewey Decimal System and the mighty Google: all created to satisfy the need to divide the infinite mound of information, to locate the proverbial needle in the haystack.…

 

Gephi Brainstorm

Gephi Brainstorm session with Amy Robinson, Dutch Driver, Vicki Hertzberg, Joshua Melville and Dan Petrovic.

Exploring ideas about how to graph a network of interestingness for a presentation at Quantified Self Conference next month at Stanford University.

Presentation Title: Quantified Curiosity.  …

 

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