Despite many claims by SEO companies around the world that PageRank does not “work” anymore, we see Google employees mentioning it over and over again in articles, blogs and videos. Webmasters have been wondering about Google’s intentions around PageRank due to the fact that the last public update was back in April 2010.
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By analysing the raw SEO survey data supplied by
Recently, Google’s Matt Cutts talked about PageRank sculpting and mentioned something which shattered many people’s PageRank sculpting theories and practices. He explained that using the HTML nofollow attribute to prevent search engine web crawlers from going to unimportant parts of a website, like a privacy policy, does not give you a higher ranking on the other pages on your site.


