Link Removal Blackmail

In the past few months we’ve all removed a few links, some of us even handled link removal campaigns for our clients. Mistakes of the past practices come back around and now the entire SEO community is dealing with them, …

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Tested: QR and EXIF URL Discovery

googlebot

I’ll keep this short and to the point. We tested two things:

  1. Will Google discover a URL contained in a QR code?
  2. Will Google discover a URL contained in an EXIF?

The answer to both at this stage of our …

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The Art of Link Earning

Exactly two years ago, I published a little study on link anatomy [PDF] from link builder’s point of view and many were surprised to see so many attributes attached to something so simple as a link. Today will focus on …

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Penguinflux or Hummingbird?

Today we upgraded Algoroo to include all available SERP flux data ranging from December 2012 until now. One thing that strikes me as unusual is the impact Penguin 2.0 left on search results. It seems that the level of search …

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Call To Action Examples – How The Big Boys Do It

Call To Action Examples – How The Big Boys Do It

Prominent buttons, minimal steps and clear benefits. This is what successful websites incoporate into their call to actions.

Each of these three elements stimulate clickability, simplify the converison process and explain what the user will gain from taking …

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What Is the Value of a Facebook “Like” Anyway?

Facebook Like

With over 1 billion active users as of this year, Facebook is no doubt the social network to master for marketers. However, for most company Facebook accounts, the focus isn’t generally on the number of “likes” or “fans” earned. While

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Live Website Audit: The Ja Joint

Carly

This week’s hangout will be a live website audit, hosted by Chris Butterworth and a special guest Carly from The Ja Joint. Her website has been just launched and we’ll be looking at everything that a new website can do …

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