Measuring Size of Google’s Index

variations-in-google-index-size

According to our observations Google has recently removed as much as 360 million pages from its index.

Days monitored: 35

Start Date: 18/11/10

End Date: 22/12/10

Maximum Pages in Index: 25,630,000,000

Minimum Pages in Index: 25,270,000,000

Major Difference: 360,000,000 pages…

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Impact on Business as Skype Goes Offline

Skype Whale Goes Belly Up!

84 per cent of Skype users in Australia reported similar or increased usage of Skype this holiday period over the same period last year. ibtimes.com
In February 2009 IT News publishes a story titled “Skype targets Aussie small business users” and announces that “A third of Skype’s 405 million registered accounts use the software for business.” In 2010 the trend of business use of Skype continues to rise, until today – when those same millions of users now have no means of communication with their customers and all that just before Christmas.…

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Practical Guide to Viral Marketing

Giant Stars Viral Video by Dejan Petrovic & Brad Schwede
Practical Guide to Viral Marketing Viral Content Development Example

Viral marketing. We’ve seen it, enjoyed it, passed it on, and most marketers have thought “I could do something like this for an xyz client.” Most of us, however, do not pass the “I could” stage while others experiment with varying degrees of success.…

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Dejan SEO’s Twitter Update

Our Twitter account continues to accumulate relevant follower base. The level has been relatively low until late October when we decided to increase Twitter activity and announce all news and interesting content via this social media channel. As a result we’ve encountered spike in the follower base and established a steady increase from that point on.…

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Basics of Viral Marketing

A successful viral marketing campaign can spread farther and faster than a traditional campaign on a fraction of the budget. Just consider for a moment that the average Superbowl takes in around a hundred million viewers, while Tay Zonday’s Youtube sensation Chocolate Rain has been viewed sixty million times, not counting the "cloned" versions of the video that others have posted, which often rank in the millions.…

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SEO Masterclass in Brisbane


DejanSEO in MediaSee Dan Petrovic present in a small and focused group and learn about SEO from one of the leading names in the industry.

Thursday 16th December, 10am-1pm @ BWCC, 2 Latrobe Terrace Paddington (Corner of Given Terrace).

Please enter via the car park of Simpatico on Given Terrace.…

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Reading Levels in Advanced Search

Google has introduced a new filter option for its advanced search function. Under the “Advanced Search” link on Google’s home page is the option to filter search results by reading level. The default option shows no reading levels, and all search results show up just like they always have.…

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Competitive Analysis of Australian SEO Results

DejanSEO team has performed a competitive analysis across top 100 Google results for “SEO” and “seo company. The dataset included 689 words occurring in 100 different page titles with 160 unique words. Complexity factor (Lexical Density) was found to be 23.2% and the Gunning-Fog Readability Index at 10.6 which puts it on the “easy” side of the readability scale.

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