A ‘traditional’ link graph is a directed graph which consists of nodes connected by edges, a schematic representation of a document collection connected by directional links (A → B). Link-based search engines (such as Google) rely on directed link graphs to determine varying degrees of (query-agnostic) importance of pages in its index.…
Technical SEO session with Marcus Tober who will be presenting exciting features of Search Metrics suite.
Venue: Google+, Hangouts on Air
Date: Thursday, 8 August 2013
Time: 6pm AEST (Brisbane time)
To joins us please RSVP here: https://plus.google.com/events/ct1qps68iv04nvutso4i0k2a8bk
Official Website: http://searchmetrics.com/
A word from Marcus Tober
The very technical SEO game is about to change.…
Hangout on air with Razvan Gavrilas, the founder of Cognitive SEO.
- What is Cognitive SEO?
- Features & Functionality
- Usage Examples
Thursday, 7pm AEST, 1 August 2013, On Google+
Want to participate?
There is a limited number of spots available for live participation in this hangout so if you wish to join in please let us know in advance.…
Google’s latest curve ball in the SERPs with ‘Product Listing Ads‘ being tested!
So is what sort of impact this may have on the look of Serp’s and most importantly the impact to real world business, time will tell. My thoughts are, authentic retailers may well be a little bitter over this latest update pushing them towards Adwords spend and indeed Google Shopping vs focusing energy on organic efforts.…
If I’m honest, I was guilty of some ignorance. I didn’t realise the mountains of crap that blog owners are subject to. It’s like hordes of the un-dead have somehow got access to the internet and are making their way towards your website.…
Google released Enhanced campaigns way back in February (by the way, February is way back in internet years) as a way to: simplify AdWords, improve usability and add a few new features. Most importantly however, this introduction was primarily due to the quadrupling of mobile web traffic over the last couple of years in addition to the “blurring of lines” between: tablets, desktops and mobile devices.…
While Dan and I were presenting in Poland, we received lots of questions during the Q&A as well as while mingling around. The most difficult and to me the most interesting question was: how to rank well if I have no unique content?…
Changes to webmaster tools now bring Schema markup features heavily into focus. The menu structure (shown on the right) now contains a new category “Search Appearance” immediately below messages, putting it above other tools in WMT.
The Search Appearance category contains the Structured Data, Data Highlighter, HTML improvements, and Sitelinks management tools.…
Dan and I spent a few days in Poznan to attend the Search Marketing Day conference. We spoke three times during the two day conference and you can find our slides below.
Things I learned in Poznan
I learned how modern mass scale cloaking campaigns are made that are designed to dominate entire first page SERP of a keyword until busted.…