Google Analytics Real-Time

Change and speed are inevitable on the internet. Web content is changing quicker than ever. A web owner used to be able to launch their website and change the content if a new product was added. Extra work was not required with this business model.…

 

Google Webmaster Tools Update

Google Webmaster Tools Update

Google Webmaster Tools get a nice interface and layout update today featuring website thumbnails and ability to sort by site health as a priority (as opposed to being sorted alphabetically).…

 

Google updates Instant Preview feature to be truly Instant

As part of an ongoing process to improve browsing experiences, Google has rolled out an update to their Instant Preview feature.

Previously, you had to click on the magnifying glass icon to to the side of a search result in the SERPs to get a snapshot of the webpage along with a snippet of text that appeared in the SERPs.…

 

Google View All in Search Results

Another of recent updates from Google includes new pagination rel elements, rel=”next” and rel=”prev” which are closely related to View All[1] option in search results. This was done so that webmasters could clearly state to Google which pages they want to show in the serps when they have separated content and view all pages.…

 

Google Pagination rel Link Element Support

In today’s of series of updates and announcements by Google – an absolute gem popped up [1]. Handling of previous and next links in paginated navigation via rel [2]. …

 

Google Reconsideration Requests Now More Transparent

Google is listening to webmasters and the proof for that is their recent commitment to more transparent reconsideration requests [1]. …

 

Application Rich Snippets in Google

Google is making Google search better and better with each passing day with new updates and improvements that almost give us direct answers without having to visit any websites. Their recent Flight search brought a lot of attention to itself, but their latest update, introduction of application rich snippets[1] will surely help users looking for applications online to find what they want very fast.…

 

Google Launches Flight Search

Google came through with their idea for Flight search and now its official, you can use new Flight search service by typing your wanted destinations in Google or visiting www.google.com/flights. From there you can find flights you need ordered by prices, departure, return dates and duration of the flight.…

 

The Rising Importance Of Landing Pages

Ever wondered how you can improve your web conversion rates without breaking the bank? Worried that your site isn’t performing as well as it should be? If you’ve constructed a solid PPC (or SEO) campaign but have yet to see a dramatic rise in sales or enquiries, chances are that you should take a look at the effectiveness of your landing pages.…

 

Bought, Owned & Earned media types

After speaking with someone recently about the different types of media that a company or organisation can make use, I thought I should put a short article together to cover this in more detail.

To clarify, this article is pertaining to forms of “online media” only and is not written with traditional “offline media” in mind.

 

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