Here’s how to penalise your competitors in Google

This is a story about Susan Moskwa, and the potential Pandora’s Box she opened by publicly posting her reply to someone performing a mass link exchange request [1]. Link exchanges have been used for years, but now suddenly Susan Moskwa has, perhaps unintentionally, given people a way to block their competitors.…

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Dejan SEO Ad: Voyeur, Virgin Australia

#Winning on Google

Zac ranked #4 for a keyword searched 50,000 times per month in Google. This brought 1,600 clicks per month and 5% converted into customers. With an average order of $100 Zac made $8,000 in sales. Knowing his average clickthrough rate (CTR) we estimated 2,055 clicks and $10,275 in sales if we moved that keyword one position up in Google.…

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Are you harnessing the power of Google Image search?

Google Image Search is a wonderful search tool that lets you search for images specifically and whilst it’s not a new member of the Google family, it’s certainly proving itself to be even more valuable moving forward.

Image Search has evolved to include features that let you refine your search, from image size to colour and even if it has a face or is a photo or is clip art.…

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