Examining Asterisk-Modified Search Queries in Google

This is a quick study on how asterisk symbol affects Google search queries, illustrated on a search for insurance in Google Australia.

Quick Summary:

insurance: brings results with word insurance highlighted in title and description
*insurance: word insurance is highlighted …

Read more →


Search Techniques for Reliable Results

Anyone can write a book. Whether a publisher will edit, print and distribute is a matter of expert evaluation. Some terrible titles may even pass through and find their audience, but will certainly not end up in a state library. …

Read more →


How is Your Company Standing on Google+?

Google+ has broken the boundaries of expectations, some may say they forced us because its Google, so you are either on the boat or it’s leaving without you, but one thing is for sure, no one expected it to grow …

Read more →


Keyword Density… Seriously?

I was doing my dose of relaxing and looking for some nice content to read on StumbleUpon, trust me, this is what I do when I want to relax my brain a little but need to stay glued to the …

Read more →


What’s My IP Address

Google has been accused of going beyond simply showing search results and stepping into new niches. This time I have to thank them for doing a great job. I hated those “what’s my IP” websites loaded with ads and hidden …

Read more →