How Google Looks at Free Expression and Controversial Content

Controversy

With the recent controversy of SOPA and PIPA still fresh in the minds of internet users, many people are worried about their internet experience being censored. Fortunately, Google is dedicated to preserving free speech for users of the internet, so that they may share their creativity and opinions with other people from around the world.…

 

10 Most Popular People in 2012

2012: Most Popular People According To Twitter Follower Base…

 

Shareception

‘Shareception’ – Nested chain-sharing of posts in Google+ visualised in ripples.  Coined by Mark Liederbach from University of Wisconsin-Whitewater.

About the Test

While testing out the new link sharing feature we decided to see how far we can push the ripple before it becomes incoherent.…

 

The Future of Linked Data

Video Rich Snippets

Google, and other search engines, use linked data in web pages to produce rich snippets in search results. However, it is not generally understood how this detailed summary information may be used in the future. Currently, several obstacles must be overcome before the full potential of rich snippets can be realised.…

 

When Panda is Not Quite Sure

Barry Schwartz spotted a discussion on Google Webmaster Help forums revealing a letter sent to a webmaster when Panda wasn’t quite sure if it should hit or not. The case gives valuable insight into a borderline case past which we may be stretching our luck.…

 

Keeping Free Hosting Free of SPAM

Free hosting services can be a great start for newbies in the online industry. No money invested with a chance to learn how hosting and setting up a website works. Unfortunately, anything free on the net is subjected to mass spam, and Google obviously knows that.…

 

Google+ Style Guide

A helpful guide on how to use Google+ elements professionally and in line with Google’s branding guidelines.

Announcing your personal or brand presence on Google+ is important but Google wants webmasters to stay consistent in the way they use their brand.…

 

Marketing Google+ Through SERPs

This is a story about one strange search result and how Google markets Google+ via “Thank them” link below result snippets.

serp

Today I investigated a peculiar SERP snippet in Google (pictured above) showing the following string “http://profile.yahoo.com/WQCX2OP6R3IGAZHO5MGTHAYNQQ ” from many other (more relevant) terms on the page.…

 

Refining Search Engine Queries: Clustering and User Intent

Clustering

Understanding the way that search engines determine which pages to display in response to a user query can help to enlighten business owners and end users regarding the rankings and page views they receive from these search engines. A recent study conducted by Stanford University in conjunction with Google Inc [1].…

 

Simple Ways to Ensure Your Great Content Gets Seen

Disagreements over SEO content marketing are one of the hot topics, considering how hot content marketing is. Some believe that content marketing doesn’t work because they wrote a “great” piece of content and no one read it. Readers decide that a piece of content is great based on its usefulness to them, and failure to market content often results in no one reading it.…

 

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