Breadcrumbs coming to AdWords Ads

Breadcrumb navigation for websites has been around for years to help users easily navigate and keep track of where they are on a particular section of the site. This feature can aid in:

  • Increased usability
  • Better user experience
  • Increase conversion

Read more →


Google Algorithm Change Directed at Webspam

Can anyone say over-optimisation? Online community has been buzzing about over-optimisation lately, but we don’t know what it is exactly or whether such penalty/update exists. But as things stand now, it seems that something similar is going to happen in …

Read more →


How Google Reviews Ads For Safety

Because of the sheer volume of Google ads that are added to the Internet hourly, Google has set a complex system into place to help monitor these ads for safety. Google uses this review system to help protect Internet users …

Read more →