Connected and Free: World Wide Web professionals at #WWW2012

This is the Part II from the highlights of the World Wide Web 2012 (#WWW2012) conference and here are some notes of mine but this time focusing on people, attendants who have been actively participating in the web professionals meeting and their impressions of the conference. 

 

Improved Top Search Queries Data in Google Webmaster Tools

As SEOs and webmasters we rely on data to make online business better, as such we need webmaster tools, analytics and the like. So any improvement to these tools is a great asset to all of us. We already had a few improvements to top search query data, but there is more.…

 

World Wide Web Conference: Tim Berners-Lee and Beyond

Guest post by Massimo Ragnedda

Tim Berners-Lee’s keynote was one of the most important presentations at the World Wide Web Conference hosted in Lyon, France between from the 16th to 20th April 2012, though there was much more to the World Wide Web Conference than this important speech.…

 

Global Web, Society and Knowledge at #WWW2012

The 21st International World Wide Web Conference, (#WWW2012) for web professionals is over. Lyon convention center (Lyon, France) gathered many prominent computer and social science specialists, web and mobile technologies creators, internet researchers and scholars, developers, users and commercial ventures – actively engaging, interacting, writing, and communicating on web, Internet, social media, digital technologies, and emerging applications.

 

How to Change the Location of Your Content the Right Way

Google was very busy on their webmaster central blog yesterday, namely they published 4 posts. The most noted one was announcing a new algorithm change to fight web spam.

change of address

The other three talked about images and how Google ranks them, changes in GWT, as well as a great post explaining the best ways to move your content to a new location, which is what we are going to go over.…

 

Google Webmaster Tools Dumps Three Redundant Features

Jonathon Simon, Google webmaster trends analyst reports on three features which will be removed from Google Webmaster Tools due to low usage or redundancy.

Features to be removed in the next two weeks:

  • Subscriber Stats
  • Create robots.txt
  • Site performance

We knew that some shape or form of clean-up was coming up as Google collected feedback from the webmaster community.…

 

Breadcrumbs coming to AdWords Ads

Breadcrumb navigation for websites has been around for years to help users easily navigate and keep track of where they are on a particular section of the site. This feature can aid in:

  • Increased usability
  • Better user experience
  • Increase conversion
     

With this in mind it makes sense for Google to integrate something similar into their AdWords ad format – which they now seem to be doing in beta as first reported here by periscopix.…

 

Google Algorithm Change Directed at Webspam

Can anyone say over-optimisation? Online community has been buzzing about over-optimisation lately, but we don’t know what it is exactly or whether such penalty/update exists. But as things stand now, it seems that something similar is going to happen in a few days.…

 

Digital Summit – Atlanta

Dejan SEO is sponsoring the Digital Summit Conference… for the first time this year, to be held in Atlanta over the 9th and 10th of May. Following the success of the 2011 event, the conference is set to be the biggest event of its kind with over 50 presentations by more than 75 different speakers and almost 1,500 attendees converging on the Georgian capital.

 

Why Google Went Social

Let’s take a look at some of the confirmed ranking factors and find out the reasons behind Google’s social focus.

Social Circle

Part 2 of the Search Quality Series by Dejan SEO

Our first search quality article discusses the link graph theory, co-citation, social graph, knowledge graph and top-level spam detection techniques.…

 

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