Creative Link Building Hangout

In this hangout we’ll be focusing on a single website and throw all our technical and creative power at it.

This hangout will be broadcast live to everyone but only members of the The Hangout Panel can participate in the …

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The Hidden Value of Custom Video Images on YouTube

Our observations indicate that Google might be utilising their image recognition technology from search to find related videos on YouTube. In a number of follow-up test cases we found strong correlation between the two, but only with fresh videos or …

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PageRank Split Experiment

PageRank Split Experiment

One of the commonly circulated SEO theories is that links from pages with many outgoing links are not worth much. Dejan Labs team put this theory to a test in hope to find out what really happens.

The Experiment Setup…

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Link Quantity

“How many links will you get me per month?” – this is one of the most frequently asked questions.

Simon and Dan discuss link quantity expectations in more detail and later follow up with Google for their opinion.…

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Rejuvenating Old Links

Rejuvenating Old Links

I’m pleased to announce that we’ve commenced another search experiment. We’re investigating the impact of link rejuvenation on page’s performance in search. More specifically, we’ll be changing the format of existing links to create new ones.

Background

When Google re-crawls …

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