Interview with ABC: Mars One

Dan Petrovic, ABC TV Interview

Link of the interview: http://www.abc.net.au/news/2013-05-15/an-ethical-questions-over-one-way-mars-mission/4690824

Dan Petrovic appeared on ABC’s Newsline as a representative of Australian Science and one of the first five sponsors of Mars One initiative. The interview also features comments from the founder Bas Lansdorp, Jonathan Nally from SpaceInfo and Dr.…

 

Penguin 2.0 and Matt’s overview

Penguin 2.0 update

Algorithm Update – the next leap!?

Called Penguin 2.0 internally at Google, the latest updates to roll out in the next week or so aim to have a significant impact on web spam tactics and the value these methodologies impart to SERPs and a sites authority, even more so than the last major update.…

 

Crowdsourcing: Googler’s Examples of Bad Links

Bad Links

Google’s webspam team consists of people who look at spammy links on a daily basis and can recognise bad links quickly. These people also help webmasters recover from penalties by guiding them through the reconsideration process. Part of the process often includes examples of remaining bad links and this is what we’re interested in.…

 

Fundamentals of SEO – Webinar

Seo FundamentalsRecently the Printing Industries Association of Australia in conjunction with the Graphic Arts Association of Australia asked for us to hold a webinar for their members on SEO.

The aim of the webinar was to give a general overview of what seo is, what are some of the key elements involved in an effective online solution and greater considerations for further discussion.…

 

May 2013: A Massive Algorithm Update at Google?

It started in Australia as many webmasters and SEOs noticed a Venice-like update and now it looks like we’re looking at a global algorithm change.

mozcast

Mozcast shows a very turbulent 5th of May.

Jim Stewart was one of the first Australian SEOs to spot the change saying “ They’ve replaced places for organic…”.…

 

An Interview with Rand Fishkin

How can we help our clients & move forward as an industry? Whilst presenting at SMX Sydney last month, Dan had the opportunity to speak with Rand Fishkin and ask him just that. Rand also gave us a brief overview on SEOmoz’s new(ish) tool, Fresh Web Explorer.…

 

Tracking Rankings With Google’s Referrer URL

Earlier this year I wrote about the problem of diminishing keyword data and offered a number of solutions to overcome this problem. Today I will highlight one specific method of keyword and position mining – server log files.

These days there is no such thing as an absolute ranking position.…

 

SEO for Multilingual eCommerce Websites

eCommerce Website's language Selector

During the last 5 years of doing SEO for eCommerce websites, I noticed that most store owners have a hard time with optimization for multiple languages. In this article I’ll try to explain some common misconceptions and tell you how to avoid 7 most common mistakes!…

 

Content So Simple Your Mother Could Do It

Getting Started with Content

Creating content isn’t something that comes naturally to most people. Writing a blog post for the first time can be torture and reading the results often as painful. The biggest problem for many can be knowing where to start.…

 

Discover Google+ pages while you browse the web

Google+ notification

Enhance your Google+ stream by following the Google+ pages that you find interesting:

  • When you visit a site connected to a Google+ page, a slider will appear on the side of the browser window. Hover over the slider to expand it and easily add the page to your circles.
 

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