Author Archive

SEMrush Partnership Improves SERP Preview Tool

About three years ago, we developed an intuitive tool that allows users to visualise how a web page would appear in Google’s search results. With nearly 4,000 happy users and a five star rating, SERP Preview Tool will now display revealing organic keyword data.…

 

Top 5 Digital Marketing Activities Since 2010

No matter how satisfied or amazed you are with the Internet, you can bet that content and search results will continue to change and improve. Digital marketing strategies will also vary for as long as the demand for a seamless interaction between the Internet and the user exists.…

 

How Gender is Distributed Online

We would like to think the Internet is a utopia of fairness and opportunity but the reality is, some members of society miss out more than others.

A surprising statistic has been revealed recently – there are 200 million fewer women online globally.…

 

How Mobile Influences Our Habits Online

The true value of what mobile technology has offered consumers and marketers has perhaps not been recognised until recently. For the first time ever, there are more than one billion smartphones currently on the market. Don’t underestimate what this figure means – the rise of mobile technology has doubled our time spent online in the last few years.…

 

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