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Correlation Between Latent Dirichlet Allocation (LDA) and Google Rankings

A recently published article on SEOmoz’s Daily SEO Blog discusses an exciting new find in the field of SEO – the discovery of high correlation between Latent Dirichlet Allocation (LDA) and Google’s search results. Basically, SEO researchers have found one method that Google uses to rank search results which we previously didn’t know about, and we may be able to use this to optimize pages better.…

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How to Get Breadcrumbs in Google Search Results

Breadcrumbs are the feature in Google search results where instead of displaying a page’s full URL, they display the site’s navigation, separated by arrows – for example, normally they would display example.com/articles/SEO/boringarticle.php/jfie02093rkwejlrk239ur%?, but if they can find breadcrumbs on your site, then they will display example.com > articles > SEO > boringarticle.…

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Advanced PageRank Analysis by Dan Petrovic

Google PageRankRecently, Google’s Matt Cutts talked about PageRank sculpting and mentioned something which shattered many people’s PageRank sculpting theories and practices. He explained that using the HTML nofollow attribute to prevent search engine web crawlers from going to unimportant parts of a website, like a privacy policy, does not give you a higher ranking on the other pages on your site.…

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