There’s no underestimating of the heated rivalry between Facebook and Google for all sorts of different reasons and whilst Facebook has grown to over 500 million users (making it the largest and most successful social network), Google has struggled to date to show it even has a grasp of the social network concept (Orkut and Buzz anyone?).

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When it comes to email marketing, you will find that the process can be slightly complicated. By not having the right email campaigns in place, you can potentially cause yourself some unnecessary stress and end up hitting a black list. Instead, a good idea will be to focus on the elements that can help you it be successful in this process.

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Whenever I ask clients if they are on twitter, the reaction is pretty much the same across the board: “Why do I care what people are having for breakfast?”

Poor old twitter – it seems that most people think it is a dumbed down version of the Facebook “status” update when the reality is that it can be an amazing business tool if used right.

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