Author Archive

False Alarms: OMG, It’s a Google Penalty!

Why is it that the first thing we think of when traffic goes down is that we’ve been penalised by Google?

Scream: Penalty!

Penalties are a relatively rare thing and apply only to a very tiny fraction of the web, when a penalty strikes though, there is no doubt about it – the effects are devastating.…

 

Google Sends Out ‘Unnatural Inbound Links’ Notifications

Some of your links are being ignored, says Google, but we won’t penalise you as you may in fact be innocent.

Unnatural inbound links

On Jul 19, 2012 Google Webmaster Tools issued a scary notification to numerous webmasters advising that their website was in breach of Google’s quality guidelines.…

 

Why work at Google?

Hear what Research Scientist T.V. Raman has to say about working at Google

Google’s mission: Organize the world’s information and make it universally accessible and useful.

Google is an engineering company. The Google web site is powered by some amazing technology, most of it developed in-house.

 

Smart Link Building With Twitter Followers

Stop! Is your link outreach targeting total strangers? Start with your Twitter followers instead, but do it the smart way.

Twitter Links

I see many SEOs and link builders reach out to people without leveraging existing relationships and connections. In a recent article I talk about scanning referral traffic to get link ideas and connect with the right people.…

 

Smart Link Building With Referrer Traffic

Referrer traffic monitoring. A great tactic for building good links which won’t harm your website.

New link and old links hitting the target

This one is real nice and easy, and everyone can do it. The chance is, your website likely already earns real natural links (if it doesn’t then you may have to look at what you’re doing wrong with your content anyway).…

 

Leveraging Post-Purchase Excitement to Gain Links and Social Shares

This is a simple and effective tip for all of you who sell products online. Get free social media shares and earn natural links by leveraging post-purchase excitement.

I Bought Something Cool

Something very, very exciting happened today. I bought a Nexus 7 (16GB) tablet from Google after reading raving reviews of those who have tried it.…

 

Detecting Google Search Layers with Advanced Search Operators

The way Google presents search results has always been and always will be a bit of an enigma to all of us. Every now and then, however, a snippet of information slips through the cracks giving us a chance to take a look at its search anatomy.…

 

Google Search Preview Bug

Taking a closer look at an odd bug in Google search snippet preview of an indexed Google+ post.

Every day I run a brand search query to see who is talking about us. I checked one particular mention by John Mueller which refers to a short little article/observation I posted in March.…

 

Interview with Robert J. Sawyer

Interview with a celebrity science fiction writer, Robert J. Sawyer, and his plan to beat PageRank.

ROBERT J. SAWYER

Note: This interview is a follow-up to an article titled “Work of Fiction Inspires a New Search Engine“. For those of you with less than 10 minutes to spare, here’s a quick teaser:

I am a hard S.F.

 

Webmaster Central and Web Search Helpdesk Hangout

Webmaster Central and Web Search Helpdesk Hangouts – July 13th 2012

Matt Storms's profile photo  AJ Kohn's profile photo  Mark Traphagen's profile photo  Dan Petrovic's profile photo  Thomas P.'s profile photo  Maile Ohye's profile photo  Gyi Tsakalakis's profile photo  John Mueller's profile photo  Brian Ussery's profile photo

 

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