Author Archive

What is Google Knowledge Vault?

Knowledge Vault is a probabilistic knowledge base developed by Google.

Based on machine learning, Knowledge Vault is not only capable of extracting data from multiple sources (text, tabular data, page structure, human annotations) but it also infers facts and relationships based on all data available.…

 

Hello, this is an extortion email.

blackmail

Over the years we have been a target of various negative SEO campaigns. This morning’s email tops it all though.

The sender doesn’t beat around the bush and makes it very clear saying: “this is an extortion email”.

Subject: I Want To Buy.…

 

The Second Biggest Google Update in 2014

algoroo

Algoroo reports a high level of turbulence in Google’s search results after more than 2 months of silence. The scale was at 3.27 roos which is the major spike in comparison to the previous 77 day period. This is the second biggest spike in 2014 only slightly behind the 17 May (PayDay Loan 2) jump to a whopping 3.52 roos. …

 

How I made Google index its own search results

googleception

Jim Munro spotted an interesting anomaly in Google’s search results the other day, a case of Google indexing its own search results. This is not something you see every day. I went to investigate and noticed that all Google’s URLs returned in this search query had one thing in common – //.…

 

Content Visibility Tactic: Tweet Piggyback

Embedding tweets within content can add greater context to our stories and connect our readers with people and brands of interest. There is a hidden benefit, though, and it’s the way Twitter handles related content.

By embedding a tweet into your page you automatically apply for the “Related headlines” section and may qualify if you meet Twitter’s relevance and quality criteria.…

 

Coming Up: The Biggest Google Update of the Year?

algoroo

Warning from Australia. Algoroo is showing 17th of May as a particularly turbulent day at 3.52 roos. So far there has been no official confirmation regarding the nature of the movement in search results Matt Cutts announces Panda 4.0:

 

Experiment Results: Influence of Anchor Text on Document Title Rewriting

Can anchor text influence uninformative title tag replacement?

In 2012 we examined Google’s document title rewriting behaviour in order to create a list of contributing factors.

In the follow-up experiment we’ve focused on one signal only – anchor text.…

 

The Future of Search With Frank Fuchs from Microsoft

This Thursday we have a special guest from Microsoft. We’ll be discussing Bing and its little known features and dive into what search may look like in the near future.

About Frank

Frank built a B2C E-Commerce platform for Bosch in Italy back in 1999.…

 

A Comprehensive Study of Content and Brand Visibility on Google+

Understanding Google+

Google has been aggressively attempting to diversify away from search. Over the years they’ve come up with a number of promising products in a sea of failed experiments. When Larry Page took charge of Google’s direction once again, we witnessed a sudden shut down of unviable products. …

 

WordPress Hangout: Advanced Level

So you think you know WordPress? Test your knowledge in an advanced session loaded with tips, examples and actionable advice. Your host Dan Petrovic brings you Australia’s top WordPress developer Bronson Quick from Sennza Web Design. This is a live event.

 

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